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Head of Communications & Campaigns

United Kingdom, London · Job Posted January 21, 2026
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Job Description

UEFA EURO 2028 is one of the largest and most high-profile sporting events ever hosted across the UK and Ireland. Delivering it successfully requires clear, trusted and inclusive communications that connect with diverse audiences at scale. As Head of Communications & Campaigns, you will provide senior leadership across public campaigns, stakeholder and public communications, and media relations for UK & Ireland 2028 Limited. Working closely with UEFA and delivery partners, you will shape how the tournament is understood, experienced and celebrated across the UK and Ireland. This is a senior leadership role with responsibility for setting direction, building capability and delivering high-impact communications that reflect our values and deliver tangible benefit to communities.

Job Responsibility

  • Lead the development and delivery of a UK & Ireland-wide Communications & Campaigns strategy aligned to tournament objectives, partner priorities and UEFA requirements
  • Designing and delivering high-profile, public facing campaigns, including community-focused initiatives
  • Leading integrated planning across campaigns, communications, media relations, content and stakeholder engagement
  • Setting and overseeing the media and reputation management approach, including proactive engagement and robust issues management
  • Coordinating communications across multiple partners and jurisdictions, ensuring consistency while respecting local context
  • Overseeing brand, content and digital activity in line with UEFA brand guidelines
  • Building and leading a high-performing Communications & Campaigns team and managing agency partners
  • Establishing clear governance, evaluation frameworks and KPIs to measure impact and continuously improve delivery

Requirements

  • Senior leadership experience in communications and campaigns within a high-profile or publicly visible organisation
  • Experience designing and delivering large-scale public-facing programmes involving multiple stakeholders
  • Strong capability in media relations, reputation management and handling sensitive or high-scrutiny issues
  • The ability to translate strategy into clear plans, messages and actions
  • Confidence advising senior leaders and working collaboratively across organisations
  • Sound judgement, organisation and the ability to prioritise effectively

Nice to have

Experience of major sporting events or international events

What we offer

  • 25 days holiday
  • contributory pension
  • Private Medical Insurance

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