Head of Commercial Marketing

We are looking for a Head of Commercial Marketing to ensure that campaigns, go-to-market strategies, and media investments are commercially sound, performance-driven, and drive measurable business impact. This role is the executional engine of marketing, responsible for translating strategy and brand into annual planning, campaigns, go-to-market strategies and top-of-the-funnel media plans that bring tangible results. You will not own revenue directly—but you will own how marketing contributes to it: ensuring that all marketing activities are grounded in strong commercial thinking, clear objectives, and measurable outcomes. You will work closely with Strategy, Local Marketing, Media Agencies, and Business Units to connect what we launch and communicate with the brand image we want to build.