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BlackRock is seeking a motivated individual to join the Japan Marketing team, based in Tokyo, to drive integrated marketing campaigns and initiatives to support the strategic priorities for both the retail and institutional business in Japan. This role reports to the Head of Japan Marketing.
Job Responsibility:
Design and drive marketing plans that drive our Wealth and Institutional business growth to deliver upon BlackRock’s financial objectives
Collaborate closely with regional marketing teams (from digital, events, content and iShares etc.) and partner with investment teams, product strategists, client business teams, APAC Corporate Communications and Compliance to implement marketing solutions
Design, drive and implement marketing campaigns that align with the Japan wealth business priorities. You will lead in crafting the campaign’s content messaging and strategy, campaign materials, and activation strategies to successfully deliver product materials to the intended target audience
Lead and review the existing suite of fund marketing materials. This includes developing new marketing materials for fund launches and representing marketing in new business projects
Serve as the brand ambassador to drive marketing strategy and brand awareness, raising familiarity and preference with our clients
Plan for and implement campaigns within allocated marketing budget, and partner with third-party agencies or vendors where necessary
Develop and maintain positive relationships with Marketing colleagues and client business teams across geographies and channels to ensure our content reaches the relevant people across all client segments
Ensure all marketing initiatives are compliant and implemented within BlackRock guidelines, controls and processes
ensuring risks are identified and resolved
Requirements:
At least 8 years of experience with proven experience working in financial services, preferably in asset management, banking or wealth management
Excellent communication skills in both Japanese and English – both written and verbal is required. You are able to write, edit, and proofread copy