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Frasers Group Logo Frasers Group · Health and Beauty

Head Coach

United Kingdom, Merthyr Tydfil · Job Posted June 10, 2026
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Job Description

As a Head Coach, you’ll take ownership of the fitness product in your gym, leading by example to inspire both members and your team. Reporting to the General Manager, you’ll mentor Fitness Coaches and Personal Trainers, deliver innovative training programmes, and drive member engagement. This is a hands-on leadership role where you’ll be the face of fitness on the gym floor – motivating your team, engaging members, and ensuring that Everlast Gyms delivers the very best fitness experience.

Job Responsibility

  • Representing Everlast Gyms as a fitness ambassador
  • Leading fitness products such as MOVE, REDEFINE, Personal Training, and Group Training
  • Driving engagement in national initiatives like #WorkoutWednesday, in-gym challenges, and events
  • Advocating for member onboarding programmes, especially MOVE
  • Owning REDEFINE: driving sales, cohort participation, and member results
  • Recruiting, training, and mentoring Fitness Coaches and Personal Trainers
  • Managing group training timetables and monitoring performance against company KPIs
  • Driving new member sales and retention
  • Delivering on-shift classes and personal training sessions
  • Leading by example across all areas of the gym

Requirements

  • Level 3 Personal Trainer qualified
  • CIMSPA Practitioner
  • Skilled and experienced in delivering personal training and a variety of group training modalities
  • Strong leadership qualities
  • Up-to-date with industry trends and fitness innovations
  • Adaptable communicator with excellent interpersonal skills
  • Solutions-driven, ambitious
  • Flexible to work evenings, weekends, and Bank Holidays

What we offer

  • Competitive salary plus earning potential through personal training and product sales
  • Ongoing training and development
  • Opportunity to lead fitness innovation
  • Group-wide discounts across Frasers Group brands
  • Discounted gym membership
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