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GTM Engineer

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Heidi

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Location:
Australia , Melbourne

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

Not provided
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Job Description:

The GTM Engineer is the technical and operational backbone of the local go-to-market organisation and a key member of the global Revenue Operations function. This role combines hands-on GTM engineering with deep understanding of local market dynamics. You will deliver enrichment programs, AI-driven workflows, CRM optimisation, and outbound/inbound operational support, ensuring the global GTM engine runs reliably at a regional level while staying aligned with global standards and initiatives. As the in-region expert, you understand local market requirements, work closely with sales and customer success teams, and ensure GTM initiatives are adapted, optimised, and delivered with maximum impact.

Job Responsibility:

  • Build and maintain CRM workflows, automations, and data structures in alignment with global RevOps standards
  • Implement and manage regional data enrichment programs to surface actionable insights for Pre-Sales, Sales, and Customer Success teams
  • Adapt and operationalise AI tooling (copilots, scoring, prioritisation models, automated summaries, qualification signals)
  • Maintain and optimize lead routing, notifications, task automation, field structures, and lifecycle processes
  • Ensure CRM data structures and definitions remain consistent and scalable across global and regional teams
  • Support SDRs and AEs with list uploads, segmentation, data preparation, and prospecting workflows tailored to regional requirements
  • Build datasets and automations that help identify and prioritise high-value accounts and contacts
  • Ensure inbound, outbound, and PQL signals flow reliably to the right team members, incorporating regional specifics where needed
  • Adjust and refine workflows and automations based on team feedback and local market patterns
  • Serve as the in-region GTM systems expert who understands customer profiles, market behaviours, and revenue execution patterns
  • Partner closely with regional revenue leadership to ensure systems and data support their outbound and inbound motions
  • Collaborate with the global RevOps function to ensure regional consistency and data hygiene within the GTM engine
  • Identify regional GTM execution gaps and convert them into system or automation improvements that can scale globally
  • Monitor system performance, ensuring workflows, automations, enrichment feeds, and AI processes run reliably
  • Troubleshoot and resolve data quality or workflow issues that impact sales execution
  • Maintain documentation for regional workflows, enrichment logic, AI processes, and system configurations
  • Ensure complete and accurate datasets feed into global reporting and analytics

Requirements:

  • Strong hands-on HubSpot experience across workflows, properties, objects, routing, scoring, and pipelines
  • Practical experience with enrichment and intent tools (Clay, Clearbit, Apollo, ZoomInfo, 6sense) and embedding enriched data into GTM workflows
  • Familiarity with AI, automation, and integration platforms (OpenAI API, Zapier, Workato, Segment, custom scripts)
  • A solid grasp of GTM motions — outbound, inbound routing, PQLs, and lead lifecycle management
  • Comfort translating sales team needs into clear, scalable system solutions
  • Strong debugging and problem-solving skills, with a knack for finding root causes quickly
  • Experience in SaaS or fast-paced commercial environments
  • A builder’s mindset — you enjoy creating automations and AI-powered tools that remove friction for GTM teams
  • Ability to balance global system consistency with local market needs
  • A collaborative, detail-oriented approach, passionate about clean data and reliable processes
  • Curiosity, proactivity, and a willingness to experiment with new ways to power sales execution
What we offer:
  • Flexible hybrid working environment, with 3 days in the office
  • A generous personal development budget of $500 per annum
  • Learn from some of the best engineers and creatives, joining a diverse team
  • Become an owner, with shares (equity) in the company, if Heidi wins, we all win
  • The rare chance to create a global impact as you immerse yourself in one of Australia’s leading healthtech startups
  • If you have an impact quickly, the opportunity to fast track your startup career

Additional Information:

Job Posted:
February 18, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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