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Growth Strategist

invisible.co Logo

Invisible Technologies

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Location:
United States , Austin

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Category:
-

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Contract Type:
Not provided

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Salary:

99000.00 - 157000.00 USD / Year

Job Description:

Invisible is hiring for a growth strategist to drive initiatives across GTM. This is an individual contributor role with the north star goal of inflecting our pipeline metrics. Invisible’s GTM motion is tops-down: we sell into large enterprises at the highest level. The growth associate will drive events, social, and related campaigns in direct partnership with sellers, ensuring high-quality lead generation and systematic follow-through to pipeline. This role offers the opportunity to work closely with senior sellers and executives while designing campaigns that capture and nurture leads into opportunities through consistent follow-up and targeted engagement.

Job Responsibility:

  • Partner closely with our CEO and senior sellers to design and execute event-based campaigns that drive attendance, engagement, and follow-up
  • Own pre-event processes including building targeted prospect lists of speakers, attendees, and other high-potential contacts for our CEO or GMs
  • Own post-event processes including lead capture, systematic follow-up, nurture sequences, and seller adoption
  • Enable our CEO and senior sellers to execute on LinkedIn and email campaigns via automation tools to ensure consistent, personalized outreach for pre and post event outreach
  • Continuously A/B test messaging, subject lines, and CTAs to refine engagement and conversion rates
  • Collaborate with RevOps and the GTM Automation team to improve workflows for list creation, lead capture, and campaign execution
  • Maintain data hygiene, enrichment, and governance to ensure CRM and campaign accuracy
  • Leverage AI and automation to improve segmentation, personalization, and campaign efficiency
  • Track and report on campaign engagement, pipeline contribution, and seller adoption of generated leads
  • Provide insights on which audiences, segments, and channels drive the strongest outcomes
  • Continuously refine targeting and follow-up strategies based on data, partner feedback, and market signals

Requirements:

  • Background in GTM, consulting, investing
  • demonstrated ability to build solutions
  • Knowledge of marketing automation and CRM systems (Hubspot, Salesforce) a plus
  • systems thinking on GTM a must
  • Proven ability to partner with senior, highly connected individuals and build trust-based relationships
  • Analytical mindset with the ability to track follow-up consistency, seller adoption, and campaign ROI
  • Excellent project management skills and ability to manage multiple campaigns simultaneously
  • Comfort with leveraging AI and automation to improve efficiency and drive high-impact initiatives
What we offer:

Bonuses and equity are included in offers above entry level

Additional Information:

Job Posted:
January 05, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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