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Growth Marketing Manager

Adapty.io

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Contract Type:
Contract work

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Salary:

Not provided

Job Description:

At Adapty, we make it easy for mobile apps to manage in-app purchases and paywalls. We power 12K+ apps, process $2B+ in subscriptions every year, and have been growing fast for the last four years. Our mission is simple: help every app unlock its full revenue potential. You’ll join our marketing team, where growth is built on content, data, and experiments. From ebooks and benchmark reports to paid campaigns and social activations, we focus on measurable results that bring qualified leads and help our sales team close.

Job Responsibility:

  • Run campaigns: Launch and optimize paid campaigns across Meta, Google Ads, LinkedIn, X, and Reddit
  • Fuel content-led growth: Drive traffic and submissions for ebooks, reports, and webinars, turning gated content into SQLs
  • Build full-funnel journeys: Connect ads, organic social, landing pages, and email sequences into cohesive conversions
  • Experiment and learn: Test audiences, creatives, landing pages, and funnels — and document insights for the team
  • Measure results: Track demo conversions, pipeline impact, and ROI using HubSpot and product analytics
  • Collaborate cross-functionally: Partner with designers, content, and sales to keep campaigns on-brand and ICP-aligned

Requirements:

  • 2-4 years in performance or growth marketing, ideally B2B SaaS
  • Experience managing $10K+/month budgets
  • Hands-on with multiple channels (paid ads, organic social, influencer/partner campaigns, email, content promotion)
  • Familiar with B2B SaaS funnels and attribution across long cycles and multiple touchpoints
  • Strong analytical skills: confident with Meta Ads and Google Ads, plus key KPIs like ROAS, CPL, and ROI
  • Comfortable with HubSpot and GA4
  • Proactive and curious — you bring new ideas, test them, and share learnings
  • Strong written and spoken English

Nice to have:

Knowledge of attribution hacks or love dashboards

What we offer:
  • English lessons
  • Sports reimbursements
  • Laptop coverage
  • Flexible remote work
  • Direct communication and ownership
  • Career growth
  • Challenging design and engineering problems

Additional Information:

Job Posted:
December 05, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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