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Growth Marketing Manager

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Rapid7

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Location:
United States , Boston

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Category:
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Contract Type:
Not provided

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Salary:

108800.00 - 147200.00 USD / Year
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Job Description:

The Growth Marketing Manager is a strategic and results-driven marketer responsible for executing pipeline generation and revenue marketing programs across the West Territory. In this role, you will partner closely with sales and marketing stakeholders to deliver campaigns and event programs that accelerate growth, optimize funnel performance, and contribute to regional revenue targets.

Job Responsibility:

  • Own the day-to-day execution of pipeline generation programs across events (field events, tradeshows, and webinars), digital channels, and partner campaigns
  • Collaborate with Sales and SDR teams to improve lead handoff processes, track conversion performance, and strengthen marketing-to-sales alignment
  • Partner with ABM and Global Marketing to localize and activate global campaigns for regional audiences, ensuring strong engagement and conversion
  • Develop and maintain sales enablement materials such as campaign briefs, a monthly sales toolkit, follow-up templates, one-pagers, and more to support revenue acceleration
  • Work with Marketing Operations and Business Insights teams to track, analyze, and report on campaign performance, identifying trends and optimization opportunities
  • Act as the marketing liaison for the West territory, partnering closely with Global Marketing Teams, Sales Leadership, and Partner Marketing
  • Collaborate with Global Marketing to adapt messaging, creative, and tactics to meet regional needs and market nuances
  • Coordinate with Marketing Operations to ensure smooth campaign execution, accurate reporting, and data-driven decision-making
  • Partner with channel/partner marketing teams to co-develop and launch programs that expand regional reach and pipeline impact

Requirements:

  • 4-6 years of B2B marketing experience, ideally in technology or cybersecurity
  • Proven experience supporting pipeline generation and executing integrated campaigns across multiple channels (digital, live and virtual events, and partner marketing)
  • Familiarity with field or regional marketing and alignment with sales organizations
  • Proficiency with marketing automation, CRM, and analytics tools (e.g., Marketo, Salesforce, 6Sense, Demandbase, Tableau)
  • Strong organizational and project management skills
  • able to manage multiple programs simultaneously
  • Analytical thinker comfortable using data to guide decisions and identify opportunities for improvement
  • Excellent written and verbal communication skills
  • strong collaborator across teams and functions
  • Proactive, detail-oriented, and adaptable in a fast-paced environment

Additional Information:

Job Posted:
April 23, 2026

Employment Type:
Fulltime
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