Growth Marketing Manager, Subscriptions Job at Reach plc

Senior Product Manager, Growth & Product Marketing

As the Senior Product Manager for Growth & Product Marketing, you will lead the ...

Location

United States , Los Angeles

Salary:

128000.00 - 170000.00 USD / Year

Fox News Media

Expiration Date

Until further notice

Requirements

6 to 8 years of product management experience
At least 3 years leading growth or acquisition-related work
Deep experience optimizing product funnels and conversion workflows across multiple platforms
Proven ability to deliver measurable growth through experimentation and product iteration
Familiarity with CRM tools, in-product marketing tech, and messaging infrastructure
Strong cross-functional collaboration skills with marketing, design, engineering, and analytics
Experience using data to shape strategy, prioritize initiatives, and evaluate performance
Ability to think strategically while executing quickly and iteratively
Passion for building seamless, engaging growth experiences that drive long-term user value

Job Responsibility

Own and lead the growth product roadmap, with a focus on acquisition, activation, engagement, and retention
Optimize subscription funnel performance and conversion across mobile, web, and living room platforms
Design and iterate on onboarding flows, registration UX, and in-app upsell mechanics
Build personalized journeys through lifecycle messaging, recommendations, and promotions
Partner with marketing and CRM to launch in-product campaigns and cross-channel engagement
Run A/B tests and multivariate experiments to validate ideas and improve key growth metrics
Work closely with data science to define KPIs, measure performance, and build predictive growth models
Develop infrastructure to support lifecycle communications via push, email, and in-app surfaces
Leverage behavioral data and user research to continuously improve growth strategy

What we offer

medical/dental/vision
insurance
a 401(k) plan
paid time off
other benefits in accordance with applicable plan documents

Fulltime

Senior Product Manager, Growth & Product Marketing

As the Senior Product Manager for Growth & Product Marketing, you will lead the ...

Location

United States , Los Angeles

Salary:

128000.00 - 170000.00 USD / Year

Fox Corporation

Expiration Date

Until further notice

Requirements

6 to 8 years of product management experience
At least 3 years leading growth or acquisition-related work
Deep experience optimizing product funnels and conversion workflows across multiple platforms
Proven ability to deliver measurable growth through experimentation and product iteration
Familiarity with CRM tools, in-product marketing tech, and messaging infrastructure
Strong cross-functional collaboration skills with marketing, design, engineering, and analytics
Experience using data to shape strategy, prioritize initiatives, and evaluate performance
Ability to think strategically while executing quickly and iteratively
Passion for building seamless, engaging growth experiences that drive long-term user value

Job Responsibility

Own and lead the growth product roadmap, with a focus on acquisition, activation, engagement, and retention
Optimize subscription funnel performance and conversion across mobile, web, and living room platforms
Design and iterate on onboarding flows, registration UX, and in-app upsell mechanics
Build personalized journeys through lifecycle messaging, recommendations, and promotions
Partner with marketing and CRM to launch in-product campaigns and cross-channel engagement
Run A/B tests and multivariate experiments to validate ideas and improve key growth metrics
Work closely with data science to define KPIs, measure performance, and build predictive growth models
Develop infrastructure to support lifecycle communications via push, email, and in-app surfaces
Leverage behavioral data and user research to continuously improve growth strategy

What we offer

medical/dental/vision
insurance
a 401(k) plan
paid time off

Fulltime

Senior Growth Manager

Flink Prime is our subscription program designed to make grocery delivery even m...

Location

Germany , Berlin

Salary:

Not provided

Cherry Ventures

Expiration Date

Until further notice

Requirements

Proven track record of owning and scaling a subscription or loyalty program with direct P&L responsibility
Exceptional program management skills and ability to align diverse stakeholders (P&E, Commercial, Marketing, Finance) in a fast-paced environment
Deeply analytical mindset and expertise in using data to uncover insights, inform strategy, and measure results
Solid experience developing compelling value propositions, strategic pricing models, and effective GTM plans
Exceptional communication skills and operational horsepower to execute a vision flawlessly

Job Responsibility

Take full, end-to-end ownership of the Flink Prime subscription program
Define the value proposition, craft the strategic roadmap, and build a program that customers love
Manage the program's P&L with a sharp focus on driving adoption, increasing retention, and maximizing profitability
Act as the central nervous system for Flink Prime, leading cross-functional alignment with Product & Engineering, Commercial, Marketing, and Finance teams
Design, launch, and optimize powerful growth initiatives and marketing campaigns that drive membership
Dive deep into performance data and customer insights to test hypotheses, measure success, and continuously iterate on the program

What we offer

A €1000 annual L&D budget as well as individual coaching options
26 days of vacation, +1 day every year up to a maximum of 30 days
A mobility budget of 35 EUR per month for Deutschland Ticket subsidy
A discount on your Urban Sports Club membership
Attractive company pension options
Unlimited access to an e-learning and development platform, MyAcademy, including online German courses
Online discounts with Corporate Benefits and Future Bens
A cool discount off your personal Flink orders
A modern and dog-friendly office in the heart of Berlin

Fulltime

Director, Growth Marketing, Disney+

The Growth Marketing Director for Disney’s streaming services (Disney+) in Japan...

Location

Japan , Minato-ku

Salary:

Not provided

Disney

Expiration Date

Until further notice

Requirements

10–15 years of proven experience in a relevant growth marketing or digital marketing leadership role
Demonstrated success in leading and managing high-performing teams in Japan
Experience working within a global matrix organization, effectively navigating and aligning local and global priorities
Strategic Visionary: Ability to think strategically, leveraging data and insights to guide decision-making and planning
Creative Problem-Solver: Combines creativity with analytical rigor to develop innovative strategies
Stakeholder Management: Strong skills in building relationships and influencing across diverse teams and functions
Exceptional Communication: Strong presentation skills and storytelling abilities to captivate audiences and inspire action
Team Builder: Proven ability to motivate, manage, and develop teams to achieve shared goals
Results-Oriented: Focused on delivering measurable business outcomes with agility and efficiency
Change Champion: Inspires creativity and innovation, adapting to and driving change in dynamic environments

Job Responsibility

Own the delivery of paid retail subscription targets, and works in close collaboration with US partners
Own the delivery of retail subscription and revenue targets in collaboration with the Integrated Marketing team
Develop innovative strategies to scale new customer acquisition and reconnect campaigns
Partner closely with the Finance team on revenue generation, subscriber management, and lifecycle churn optimization
Working with Integrated Marketing to deliver a full-funnel view of the consumer journey
Foster a culture of experimentation to drive innovation and continuously optimize growth strategies
Lead and oversee Performance Marketing and Lifecycle & Loyalty Marketing in Japan
Partner with the Analytics team to track progress against the annual plan
Work closely with the Partnerships team to optimize collaboration between partner marketing and wholesale efforts
Lead the Performance Marketing team to develop and implement cross-channel strategies to maximize ROI

Marketing Manager - Membership

The Marketing Manager - Membership plays a pivotal role in shaping how our Rapha...

Location

United Kingdom , London

Salary:

Not provided

Rapha

Expiration Date

Until further notice

Requirements

Proven experience in digital marketing, CRM and campaign management, preferably within a subscription or membership context
Strong analytical skills with fluency in performance metrics such as CPA, LTV, churn rate and upsell rate
Technical familiarity with marketing automation tools, app management and analytics platforms
Excellent communication and cross-functional collaboration skills
Strategic thinker with a creative edge and a deep appreciation for brand consistency

Job Responsibility

Define and execute the global marketing strategy for RCC membership acquisition, retention and growth
Lead marketing of the RCC across all digital channels and support retail touchpoints through marketing materials and digital awareness
Own and help define the RCC app experience and run campaigns that increase member engagement and lifetime value
Apply brand standards with commercial rigour to deliver a membership experience that is distinctly Rapha
Define and execute global marketing strategies to grow RCC membership and maximise retention
Own the RCC membership funnel, optimising conversion, upsell and renewal rates
Lead churn reduction initiatives and lifecycle communications
Report on key revenue KPIs including ARR, GRR, NRR, ARPU, and ROAS
Lead CRM strategy for RCC, including segmentation, personalisation and automation
Collaborate with the wider Rapha CRM and Paid Media teams to deliver campaigns across email, social and app

What we offer

Flexible working hours
Support for ad-hoc remote working during the week - minimum 4 days in office
25 days annual leave
2 additional days paid time off to participate in a sportive or similar related cycling event
A flexible riding benefit to allow you to go out riding on a Wednesday morning with colleagues or learn to cycle through our Getting Started Scheme
An annual clothing allowance of £1,120 for testing and promotional purpose
A company bonus scheme
A health cash plan provided by Healthshield worth up to £1405 per year
Mental health support with MyndUp
Free barista coffee and social drinks in the office

Fulltime

Lifecycle Marketing Manager

The Lifecycle Marketing Manager will own end-to-end lifecycle programs that driv...

Location

United States

Salary:

128000.00 - 160000.00 USD / Year

Apollo.io

Expiration Date

Until further notice

Requirements

3–5+ years in Lifecycle Marketing, CRM, Growth Marketing, or related roles, ideally in B2B SaaS or a similar subscription model
Hands‑on experience designing and executing campaigns across at least two of the following stages: adoption, expansion, retention, renewal (install‑base experience strongly preferred)
Proficiency with lifecycle / marketing automation tools such as Customer.io, Braze, Iterable, Marketo, HubSpot, or similar (including building segments, triggers, and multi‑step flows)
Strong data literacy, comfortable pulling and interpreting performance reports, building segments from behavioral and firmographic data, and translating numbers into action
Proven track record of running experiments (A/B tests, multivariate tests) and iterating based on results
Demonstrated ability to collaborate with Sales and Customer Success teams and incorporate their feedback into lifecycle programs
Clear, concise written communication skills, especially for email and in‑product messaging
Ownership & Accountability: Owns well‑scoped projects from brief through launch and iteration, keeps stakeholders informed, and takes responsibility for outcomes
Problem Solving: Comfort with ambiguous, open‑ended lifecycle problems
can break them into actionable steps and identify the right solution with limited guidance

Job Responsibility

Expansion & Retention Campaign Execution Own the end‑to‑end execution of lifecycle journeys for install‑base customers across channels (email, in‑app, etc.) focused on adoption, expansion, and renewal
Signal-Based Targeting & Segmentation Use customer, product usage, and billing data to define segments such as high‑growth accounts, underutilized seats, low‑usage customers, and expansion‑ready accounts, and tailor campaigns accordingly
Onboarding & Early Adoption Support (with Expansion Lens) Support optimization of early‑lifecycle journeys (first 30/60/90 days) to ensure new customers adopt the features and behaviors that unlock long‑term retention and expansion
Experimentation & Optimization Run A/B and multivariate tests on messaging, timing, triggers, and segmentation. Analyze performance and share clear recommendations to improve seat & credit utilization, expansion opportunities, and retention
Measurement & Reporting Define and track KPIs for your programs (seat utilization, credit utilization, expansion pipeline influenced, churn indicators). Partner with RevOps and Marketing Ops to create dashboards and recurring reports for your area of ownership
Cross-Functional Collaboration Work closely with Sales, Customer Success, Product, Product Marketing, Growth, and Marketing Ops to ensure install‑base campaigns are aligned with GTM plays, product launches, and CS motions
AI-First Lifecycle Operations Use AI tools to brainstorm campaign ideas, generate copy & variants, assist with QA, and summarize results, increasing both speed and quality of execution
Lifecycle Infrastructure & Hygiene Maintain clean, well‑documented workflows and campaign logic. Partner with Marketing Ops on list health, deliverability, and segmentation hygiene for lifecycle programs. Create and update playbooks for the campaigns and components you own
Ownership & Continuous Improvement Independently identify gaps and opportunities in the expansion lifecycle, propose solutions, and execute well‑scoped projects that ladder up to quarterly team goals

What we offer

equity
company bonus or sales commissions/bonuses
401(k) plan
at least 10 paid holidays per year, flex PTO, and parental leave
employee assistance program and wellbeing benefits
global travel coverage
life/AD&D/STD/LTD insurance
FSA/HSA and medical, dental, and vision benefits

Fulltime

Product Marketing Manager

At Wave, we help small businesses to thrive so the heart of our communities beat...

Location

Canada , Toronto

Salary:

100000.00 - 125000.00 USD / Year

Wave

Expiration Date

Until further notice

Requirements

5+ years of product marketing experience within SaaS, ideally in a product-led model
Love interpreting customer behavior and translating insights into compelling value propositions and user experiences
Have a knack for working across teams—from Product to Brand to Lifecycle—and bringing people together to execute with clarity and purpose
Are equally comfortable diving into data dashboards and crafting messaging that inspires action from entrepreneurial audiences
Are energized by working in a fast-paced environment where creativity, curiosity, and experimentation are valued

Job Responsibility

Lead the GTM process for new products, features, and enhancements—developing strategies, messaging, and launch plans that drive acquisition and activation
Partner with Product and Growth teams to identify launch readiness, define success metrics, and orchestrate in-product and outbound campaigns
Build lifecycle journeys and product education experiences that guide users from first value to revenue-generating actions like pro tier subscription, payments setup or payroll activation
Create in-product messaging, onboarding flows, and engagement content that drive usage milestones and unlock Pro-tier conversion
Surface customer insights, use cases, and usage patterns that shape positioning, roadmap decisions, and content
Own competitive intelligence and collaborate cross-functionally to bring market context to Marketing and Product
Develop enablement materials (messaging guides, demos, FAQ) for Customer-facing and Support teams
Partner with Brand, Content, and Growth to bring differentiated stories to life across web, product, lifecycle, and performance assets

Fulltime

Manager, Lifecycle Marketing

Lead lifecycle automation, segmentation, and experimentation for Disney+ Japan t...

Location

Japan , Minato-ku

Salary:

Not provided

Disney

Expiration Date

Until further notice

Requirements

5+ years in lifecycle/CRM/retention or related marketing roles (subscription or streaming a plus)
Experience with ESP/CRM and marketing tech (e.g., Braze, Salesforce MC, Marketo, Adobe) is a plus
Proven track record using data and experimentation to improve customer experience and deliver business outcomes
Native-level Japanese and business-level English
Degree in Business, Marketing, Economics, or related field preferred but not required

Job Responsibility

Lead lifecycle automation, segmentation, and experimentation for Disney+ Japan to drive ongoing engagement, reduce churn, and support business-critical KPIs
Set the strategic direction for lifecycle campaigns in partnership with Japan Growth, Brand Marketing, Content Programming, Creative, Legal, Analytics, and International Product Marketing teams
Oversee planning, execution, and optimization across owned channels (email, push, in-app), ensuring operational excellence (localization, QA, legal compliance) and clear, measurable impact on retention and engagement
Lifecycle calendar ownership: Build and manage the lifecycle content calendar for Japan
identify key drivers of viewership and engagement across owned channels
coordinate win-back and prospecting activities
Campaign delivery: Lead end-to-end execution with internal teams and external partners/vendors
uphold high standards for QA, localization, legal approvals, and on-time delivery
Cross-functional collaboration: Work closely with Brand Marketing, Content Programming, Creative, Legal, Analytics, other APAC lifecycle leads, and global operations to execute cohesively and share learnings
Data & experimentation: Define hypotheses, design and run controlled tests (including holdouts) to drive upsell, incremental reconnects, engagement lift, and churn reduction

Growth Marketing Manager, Subscriptions

Reach plc

Location:
United Kingdom

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
January 22, 2026

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