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Growth Marketing Lead

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Runway

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Location:
United States

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Category:
-

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Contract Type:
Not provided

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Salary:

180000.00 - 230000.00 USD / Year

Job Description:

We are hiring a Growth Marketing Lead to own and scale our growth engine end-to-end. This role blends growth experimentation, performance optimization, and analytics ownership to ensure we can accurately measure, diagnose, and improve how users discover our product, move through our funnel, and convert. The ideal candidate brings an engineer’s mindset to marketing: someone who is comfortable building measurement systems, working with product and engineering, and using data to drive decisions.

Job Responsibility:

  • Own the full growth funnel across acquisition, activation, conversion, and retention
  • Instrument and maintain analytics across the product and define all core growth events and metrics
  • Measure traffic sources, attribution, and downstream user behavior to understand true conversion drivers
  • Identify funnel drop-offs and efficiency opportunities through cohort, funnel, and experiment analysis
  • Design and run growth experiments across channels that increase conversion throughout the funnel
  • Connect product releases and feature launches to measurable impacts on growth and retention
  • Analyze SEO and organic performance through a conversion and intent lens

Requirements:

  • 5+ years in growth analytics, marketing analytics, or analytics engineering
  • Deep understanding of user funnels and conversion drivers
  • Strong experience with product and marketing analytics tools
  • Proficiency in SQL and working with event-level data
  • Experience measuring and prioritizing analytics in fast-moving environments
  • Ability to translate data into actionable insights that inform our broader marketing and growth strategies

Additional Information:

Job Posted:
January 15, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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