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Group Sales Manager

Thailand · Job Posted April 23, 2026
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Job Responsibility

  • Own sales performance and revenue delivery across the exhibition portfolio, ensuring targets are achieved or exceeded
  • Develop and execute clear sales strategies, plans, and milestones aligned with annual budgets and reforecasts
  • Lead, coach, and performance-manage the sales team (Strategic Account Managers, Account Managers, Sales Executives)
  • Drive sales effectiveness through strong KPI management, including pipeline health, conversion, retention, and new business
  • Identify and develop new industry sectors and prospects to expand and grow each show
  • Oversee Key Account strategy to secure revenue, increase spend, and strengthen long-term relationships
  • Work closely with Exhibition and Operations teams on pricing, floor plans, onsite rebooking, and revenue-generating upgrades
  • Champion value-led selling methodologies and consistent use of Salesforce and sales systems

Requirements

  • Proven experience leading B2B sales teams with revenue accountability
  • Strong commercial and financial acumen, including budgeting, forecasting, and KPI management
  • Demonstrated success in Key Account management and new business development
  • Experience embedding structured sales methodologies and driving sales discipline
  • Strong people leadership, coaching, and performance management capability
  • High level of CRM and sales systems proficiency (e.g. Salesforce)
  • Excellent communication, stakeholder management, and negotiation skills

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