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The main objective of this role is to lead the comprehensive solutions strategy within the company’s portfolio for a specific business unit (Lower or Upper Endoscopy), ensuring its competitive positioning, sustained growth and alignment with KARL STORZ’s commercial objectives. The GPM acts as a bridge between product solutions by managing the portfolio, driving launches, optimising inventory and developing initiatives that generate economic value and market differentiation.
Job Responsibility
Lead the comprehensive solutions strategy within the company’s portfolio for Lower Endoscopy
Manage the portfolio, driving launches, optimising inventory and developing initiatives that generate economic value and market differentiation
Responsible for the division’s annual marketing plan
Head of Strategy and Ecosystem Solutions Definition
Product lifecycle management and monitoring
Responsible for contributing to Operational and Commercial Excellence
Requirements
A university degree is essential, and an MBA or a Master’s degree in Marketing will be highly regarded
Minimum 5–8 years’ experience in Marketing, Product Management or Business Management
2–3 years’ experience in team management
Languages: B2 level in English
Solid knowledge of medical technology, medical devices, healthcare software or pharmaceutical products, and in-depth knowledge of healthcare regulations
Familiarity with clinical processes, medical conditions, and workflows in hospitals or healthcare centres
Ability to interpret clinical, market and product usage data
Proficiency in market analysis, benchmarking and the evaluation of business opportunities
Proficiency in analysis and visualisation tools: (Power BI / Tableau), advanced Excel
Skills in visual design and communication (Canva)
Nice to have
Knowledge of medical sector products and associated clinical procedures