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Promote awareness of brand image internally and externally. Develop marketing materials and assemble information packages (e.g., brochures, promotional materials, maps) for promotional events, property tours, and conferences. Prepare or edit letters, invitations, monthly and quarterly press reports, and news releases, using word processing, spreadsheet, database, or presentation software. Make updates to property website. Respond to all daily general media inquiries or refer to an appropriate spokesperson. Monitor media coverage and other external factors to identify potential or actual problem areas and opportunities. Support media relations outreach efforts and other activities to bolster the property's reputation and image in the community. Coordinate on-property visits from media, including reservations, amenities, special requests, and dining. File and update press database, digital library, and press clippings.
Job Responsibility:
Promote awareness of brand image internally and externally
Develop marketing materials and assemble information packages
Prepare or edit letters, invitations, monthly and quarterly press reports, and news releases
Make updates to property website
Respond to all daily general media inquiries or refer to an appropriate spokesperson
Monitor media coverage and other external factors to identify potential or actual problem areas and opportunities
Support media relations outreach efforts and other activities to bolster the property's reputation and image in the community
Coordinate on-property visits from media, including reservations, amenities, special requests, and dining
File and update press database, digital library, and press clippings
Requirements:
Bachelor's degree from accredited university or college
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