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We are looking for a Graphic Designer to join our team on a long-term contract basis in Atlanta, Georgia. In this role, you will act as both a creative expert and business partner, delivering innovative packaging and marketing designs for a specific product category. This position requires a blend of design expertise, strategic thinking, and collaboration with cross-functional teams to translate business goals into impactful visual solutions.
Job Responsibility:
Develop a comprehensive understanding of the assigned product category, including competitor analysis, retail dynamics, shopper behavior, and brand strategy
Collaborate with internal teams to contribute visually to category and brand strategy discussions, offering creative insights to support business decisions
Conduct market research through in-store audits, competitive reviews, and retailer-specific observations to inform design solutions
Design and execute packaging and marketing materials aligned with established brand strategy and visual guidelines
Ensure creative outputs enhance brand consistency, drive sales objectives, and achieve clarity at the shelf
Manage the end-to-end design process, including revisions, production readiness, and final handoff
Utilize project management tools like Wrike to track project progress, prioritize tasks, and communicate timelines effectively
Serve as the primary creative contact for Sales and Brand teams, addressing requests and providing strategic design recommendations
Collaborate with cross-functional departments to share insights and continuously improve creative approaches
Build trust with stakeholders through effective communication, reliability, and a deep understanding of business objectives
Requirements:
3–6+ years of graphic design experience, ideally within retail, branding, or consumer packaged goods industries
Expertise in packaging design and production processes
Advanced skills in Adobe Creative Suite, including Illustrator, Photoshop, and other design tools
Familiarity with design AI tools and their applications
Strong understanding of shopper behavior, retail environments, and competitive landscapes
Proven ability to manage multiple projects and meet deadlines in a fast-paced environment
Excellent communication and collaboration skills to build strong partnerships with internal teams
Demonstrated ability to translate business strategies into creative visual solutions