Go-to-Market Lead Job at Atticus

Job Description

Our business is complex and multi-faceted: we play in an enormous space with huge barriers to entry, we have no direct competitors, and as a two-sided marketplace we have to coordinate multiple constituencies via a complex funnel that’s shaped by many different functional teams. To manage this complexity, the heart of our organization is a set of cross-functional go-to-market teams that own the P&L for our legal verticals, each run by a General Manager. These teams are not only responsible for managing budgets and staffing, but they also set the direction for the vertical as a whole: which channels to grow, what tests to run to improve conversion, how to balance dozens of strategic tradeoffs, and more.

Job Responsibility

Drive major initiatives to maximize the number of clients we serve in our Social Security Disability vertical
Report to our General Manager
Work closely with company leaders across marketing, product, client experience, operations, finance, and more
Launch a new client acquisition channel through a rapid test-and-learn pilot
Lead a cross-functional team to integrate more AI into our client funnel
Craft a plan to invest $750K into completely redoing our website

Requirements

Started career at a top consulting firm and have already made the leap to an operator role in an early-to-growth stage startup, with a track record of tackling initiatives that fueled company traction
OR still working at a top consulting firm, and have excelled to a remarkable degree compared to your peers (e.g., rapid promotions, taken on an unusual degree of ownership or responsibility)
Demonstrated insightful, decisive judgment when it comes to developing strategies, and a track record of making tough, smart tough calls among competing priorities
Led teams of high-performing individual contributors
Steered projects where you mapped complex systems, gathered and analyzed data, made recommendations, and helped design and implement solutions
A kind and thoughtful colleague who knows how to shape a great team culture, persuasively advocate for your ideas, and get buy-in from others
A demonstrated commitment to doing good and helping people

Nice to have

Experience with marketplace businesses or complex consumer services (insurance, fintech, medical, real estate, etc.)
Done consumer-focused research or discovery work, or something else that makes you comfortable interviewing and empathizing with people from all walks of life

What we offer

Medical and dental insurance with 100% of employee premiums covered
15 vacation days & ~20 paid holidays each year (including two weeks at the end-of-year)
Free membership to OneMedical
$50/month internet stipend
$1,000 reimbursable stipend for education and training outside of work
Up to $1,200/year student loan repayment assistance
401(k) and optional HSA/FSA
Humble, thoughtful, smart, fun colleagues
Equity

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Go-to-Market Lead

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