CrawlJobs Logo

Global Media Relations & Influencer Marketing Manager

Assessfirst

Location Icon

Location:
United States, Carlsbad

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

88400.00 - 104000.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

This role will be supporting GoPro’s Global Media Relations efforts (tech media, YouTube, influencer marketing) working closely with a small, fast-moving internal team to execute a seamless global strategy. Success in this role requires excellent communication skills, a strong grasp of media dynamics and landscape, and the ability to transform company initiatives into compelling stories.

Job Responsibility:

  • Contribute to all PR-related aspects of GoPro product launches, ensuring consistent, high-quality execution
  • Draft press releases, press presentations, reviewer’s guides, FAQs, talking points, product messaging, and event & activation materials
  • Support in-person launch events and manage product review processes
  • Monitor industry trends, competitor coverage and shifts in the media landscape across traditional media, YouTube, and influencer marketing
  • Build and nurture strong relationships with journalists, media outlets, and influencers to drive impactful coverage and maximize brand visibility
  • Lead GoPro’s News Blog, The Current, overseeing the content calendar, content creation, publishing and functionality across all regional news pages
  • Collaborate with the SEO team to drive traffic to GoPro.com and convert readership into sales
  • Own and manage the publishing calendar
  • Write and publish 2-3 posts per month
  • Deliver clear, engaging and polished writing
  • Foster cross functional collaboration (Sports Marketing, Social, SEO, CRM regional teams, corporate comms)
  • Troubleshoot and resolve page or HTML issues as needed
  • Support influencer marketing initiatives by evaluating new and existing brand advocates/ambassadors and strengthening relationships with creators across platforms (Instagram, TikTok, YouTube)
  • Conduct outreach, initiate conversations, negotiate and nurture long-term paid and unpaid creator partnerships
  • Assist with influencer activations: Pre-event: logistics (travel, CLPAs), activity planning, creator education, budget management, creator communications
  • On-site: host creators and provide event support
  • Post-event: develop recaps, track and analyze metrics, manage expenses and prepare budget reports for Marketing Operations
  • Compile and circulate weekly GoPro “news” updates (product, corporate comms, marketing beats) from Global HQ to regional teams
  • Pitch seasonal opportunities such as holiday/BFCM, Dads & Grads, gift guides, etc
  • Update and maintain the GoPro media database and deploy database-wide updates as-needed
  • Coordinate press briefings at key trade shows and events
  • Support Marketing Operations team in preparing seeded product

Requirements:

  • Exceptional writing skills & previous public relations agency experience, with CE or technology clients (or in house) experience
  • Understanding of tech media landscape and proven relations with media
  • Content calendar management, experience at a publishing house
  • Confident public speaker
  • comfortable on-camera/demoing products
  • Ability to manage multiple tasks, projects, and budgets
  • Creative thinker
  • Self starter with “Get’r done” attitude
  • Travel is required – 30%
  • Media Monitoring tools: Meltwater or similar
  • CMS: Content Stack or similar/HTML Coding
  • Project Management: Wrike or similar
  • Data: Excel Mastery
  • Social Media tools: GRIN/Sprout or similar
What we offer:
  • Get your very own GoPro camera + gear
  • Medical, dental, and vision insurance – premiums are 100% paid for employees, 80% paid for dependents
  • Life insurance and disability benefits
  • Generous time off policy
  • 12 weeks paid parental leave for new parents
  • Pre-tax and Roth 401(k) options
  • Discounted employee stock purchase plan (ESPP)
  • LiveHealthy monthly wellness reimbursement
  • Wellness programs including 1:1 Coaching, 1:1 Therapy sessions, and mental health resources
  • Innovative remote-friendly wellness classes and events
  • Flexible work arrangements
  • Monthly phone and internet reimbursement
  • Professional + personal development opportunities, i.e. LinkedIn Learning, technology trainings, certifications, Peer-to-Peer learning, conferences and more
  • Opportunities to get involved in the causes that you care about (annual camera donation + volunteer events)

Additional Information:

Job Posted:
December 21, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
View All Jobs In This Company
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Global Media Relations & Influencer Marketing Manager

New

Consumer Marketing Manager

The Consumer Marketing Manager will oversee asmodee’s US consumer-facing traditi...
Location
Location
United States , Lino Lakes
Salary
Salary:
110000.00 - 115000.00 USD / Year
asmodee
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing or related field, or equivalent experience
  • 5+ years of executing digital marketing initiatives with demonstrated success in bringing exciting, forward-thinking ideas to life
  • Proven experience in highly impactful digital marketing campaigns
  • Knowledge of current SEO and PPC principles, strategies, and tactics
  • Experience with tools and analytics related to scheduling, publishing, monitoring, and evaluating content in social media and consumer-facing campaigns
  • Experience working with a wide range of creative formats, including image, video, and link content, as well as newer formats such as ephemeral content, live videos, 360 videos and images, and GIFs
  • Self-starter, motivated, resourceful, and can take a project from start to completion
  • Strong knowledge of digital content best practices and content specifications in Facebook, Instagram, Twitch, TikTok, Pinterest, and LinkedIn
  • Strong interpersonal and communication skills
  • Must have strong skills in planning, developing, and writing marketing content for digital media channels
Job Responsibility
Job Responsibility
  • Create and manage advertising campaigns or their execution by external partners to support marketing initiatives around our top brands
  • Oversee the creation and management of 45% of the entire US marketing budget, with a large focus on ecommerce spending
  • Lead post-specific reporting, highlighting wins and providing recommendations on potential optimizations
  • Convey the consumer marketing plans to all stakeholders (sales, studios, marketing managers). Receive feedback and adapt plans according to needs
  • Detail specific goals for return on investment for each advertising campaign (ROAS, acquisition cost, conversion rates, ACOS)
  • Collaborate with external agencies to ensure best-in-class monthly and quarterly reporting
  • Develop reporting standards and metrics to communicate performance, including but not limited to conversions, ROI, acquisition costs, and market share
  • Develop and manage an ongoing social content calendar for all relevant social media channels, inclusive of social strategy, sharing out KPIs, and co-owning for total marketing editorial calendar
  • Collaborate with internal and external creative partners to develop high-quality, relevant digital content across social media platforms
  • Maintain a deep understanding of the brand's identity and target positioning with core audiences. Be a steward for asmodee brands
What we offer
What we offer
  • 22 Days of PTO Annually
  • 12 Paid Holidays
  • Medical, Dental, Vision & Life Insurance
  • Competitive 401K Match
  • Paid Parental Leave
  • 2 Paid Volunteer Days Off
  • Flexible & Hybrid Schedules
  • Extensive Game Discounts
  • $250 Annually in Game Bucks
  • Career Growth & Development
  • Fulltime
Read More
Arrow Right

Communications & Public Relations Manager

As the Communications & PR Manager, you are responsible for defining and executi...
Location
Location
India , Mumbai
Salary
Salary:
Not provided
https://feverup.com/fe Logo
Fever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in communications, public relations, or journalism, with at least 2 years in a managerial or strategic role
  • Proven track record of owning and driving PR strategy at a national level
  • Experience leading teams and developing junior talent
  • Excellent media relations skills and a strong network of journalist contacts
  • Outstanding writing, editing, and storytelling capabilities
  • Strategic thinking with strong execution capabilities under tight deadlines
  • High degree of autonomy and sense of ownership
  • Experience managing complex communications issues and navigating crisis scenarios
  • Strong interpersonal skills and experience working cross-functionally and with senior leadership
Job Responsibility
Job Responsibility
  • Define, implement, and continuously refine the country-level communications and PR strategy, aligned with the company's global positioning and adapted to local needs
  • Serve as the main point of contact for national and regional media, government stakeholders, partners, and internal teams
  • Lead and manage the local press office operation: oversee the production, approval, and dissemination of press releases, media advisories, Q&As, and opinion pieces
  • Ensure consistent messaging across paid, earned, shared, and owned channels
  • Design and execute press and influencer events that drive awareness and media interest
  • Develop and nurture strong relationships with national and local journalists, editors, and key opinion leaders
  • Act as a trusted advisor to the leadership team in your market, providing media training and preparing them for press interactions
  • Represent the company at high-level meetings, interviews, press briefings, and public forums
  • Identify potential reputational risks and lead crisis communication responses when needed
  • Analyze communication performance, track media coverage, and produce actionable reports and recommendations
What we offer
What we offer
  • Fever 40% discount: This discount is for personal use only
  • Free Candlelight Event: This voucher is for single use only and valid for 2 people
  • Health insurance: We offer private health insurance, managed by Niva Bupa. This is paid 100% by Fever
  • English lessons fully paid by Fever
  • You have a total of 27 days of annual leave: 15 working days of vacation per year + 12 working days between casual and sick leave per year
  • You can enjoy the afternoon off on your birthday if it falls on a working day. It’s our way of helping you celebrate
  • Possibility of remote working from home
  • Fulltime
Read More
Arrow Right
New

Marketing Manager, TCGs

Fantasy Flight Games (FFG) is a pioneering publisher of hobby board and card gam...
Location
Location
United States , Roseville
Salary
Salary:
85000.00 - 95000.00 USD / Year
asmodee
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Creative Writing, or related field
  • At least five (5) years of professional marketing experience
  • At least one (1) year of team management experience preferred
  • Experience in the hobby game market preferred
  • Must have exceptional skills planning, developing, and executing marketing materials with emphasis on creative website and social media writing
  • Some knowledge of backend website navigation
  • Must have intimate knowledge for organic content posting and advertising on social media platforms: Instagram, Facebook, and Twitter
  • Knowledge of Google advertising and analytics
  • Ability to juggle multiple projects simultaneously with strong attention to detail
  • Must enjoy a fast-paced environment with tight deadlines and frequent high-peak times
Job Responsibility
Job Responsibility
  • Plan, develop, and write compelling, engaging content for the web, social media, advertising, and other marketing materials
  • Updates TCG website pages with news articles, image content, product information, appropriate links, contest rules, and other relevant consumer information
  • Oversee and manage the complete editorial calendar for website and social media content for designated TCG products
  • Develops and oversees, in collaboration with Marketing Director, execution of marketing plans for all TCG product lines, spanning multiple channels, including website, livestream, produced video, print ads, social media, digital advertising and more
  • Work directly with key stakeholders, including Studio leadership, marketing leadership, and Asmodee marketing leads
  • Maintains a collaborative working relationship with Studio leadership, including ongoing meetings and communication, sharing plans, asset gathering, and other activities that promote successful marketing of TCG products
  • Develop compelling content for press releases, media kits, and other external communications materials to convey our brand messaging effectively
  • Collaborates with industry influencers regarding prerelease spoilers, previews, unboxing and other tactics to showcase TCG products
  • Serve as a spokesperson for the TCG vertical, articulating our brand values and initiatives in interviews, conferences, and public appearances as needed
  • Collaborates with the Digital Manager to analyze data and insights from various platforms to inform and adjust strategic marketing plans and tactics
What we offer
What we offer
  • 22 Days of PTO Annually
  • 12 Paid Holidays
  • Medical, Dental, Vision & Life Insurance
  • Competitive 401K Match
  • Paid Parental Leave
  • 2 Paid Volunteer Days Off
  • Flexible & Hybrid Schedules
  • Extensive Game Discounts
  • $250 Annually in Game Bucks
  • Career Growth & Development
  • Fulltime
Read More
Arrow Right

Global Communication Manager

We are seeking an experienced Global Communication Manager to lead our communica...
Location
Location
Switzerland , Genève
Salary
Salary:
Not provided
teoxane.com Logo
Teoxane
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master’s degree in Communications, Public Relations, Marketing, or a related field
  • +10 years of experience in global communication, medical devices or pharmaceutical sector with a focus on internal and external communications and thought leadership
  • Demonstrated ability to advise senior leaders on strategic messaging and executive visibility
  • Excellent writing and verbal communication skills across internal and external channels
  • Strong expertise in shaping brand reputation and managing stakeholder engagement
  • Successful track record in leading internal communication programs that drive employee engagement
  • Experienced in developing and executing crisis communication strategies
  • Skilled in training and supporting local teams to ensure global consistency
  • Good proficiency with media monitoring tools (e.g., ARGUS, Brandwatch, Cision) for insights and reporting
  • Effective collaborator across global, multicultural teams and functions
Job Responsibility
Job Responsibility
  • Serve as the trusted communications advisor to the leaders, providing ongoing counsel and support for written and verbal communications
  • Develop presentation materials and expand the executives’ external presences through thought leadership activities
  • Collaborate closing with CHRP to keep employees informed and engaged through effective communication channels and strategies
  • Lead and execute strategic internal communications programs, including quarterly town hall meetings and regular updates
  • Manage the internal communications calendar and create engaging content for various channels
  • Manage corporate messaging, brand perception, and stakeholder relations to enhance the company's reputation and visibility
  • Partner with communication and PR colleagues to support executive visibility & campaigns efforts, including conferences, events, media relations and social platforms
  • Be the point person for media monitoring, coordinating with agency partners, maintaining media coverage tracker and managing media relations inbox
  • Develop and oversee the creation of high-quality content for various communication platforms, including newsletters, press releases, social media and the company website
  • Collaborate with the Social Media & Influence function, ensuring alignment with global communication strategy and consistency across platforms and influencer activations
Read More
Arrow Right

Account Manager

To be the senior main point of contact for clients throughout the running of a c...
Location
Location
United States
Salary
Salary:
85000.00 - 100000.00 USD / Year
digitalvoices.com Logo
Digital Voices
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven work experience as an Activation/Account Manager or at least 4 + years of working in similar relevant roles at an Influencer Marketing agency
  • Experience working with influencers and/or working on influencer-led campaigns
  • A strong understanding of social media platforms and the creator landscape
  • Experience running performance marketing campaigns with CPA and ROI benchmarks
  • Strong email etiquette
  • Strong interpersonal skills
  • Impressive organisational skills
  • Confidence to work independently and on fast-paced campaigns
  • Empathy and enthusiasm for large global clients, with a problem-solving brain that is quick to react to pressure if something doesn’t go to plan
  • Experience developing strategically grounded, engaging creative
Job Responsibility
Job Responsibility
  • Overall management of client relationships and to be the senior main point of contact for clients throughout the running of a campaign
  • Support client retention, renewals, upsells and client satisfaction in partnership with Client Growth Lead
  • Stay up to date on clients' billing and debt details, maintaining a clear picture of their internal finances
  • Share campaign updates, including any renegotiation of commercial terms, delivery against budget, changes in anticipated delivery dates and sign-offs with the Client Growth Lead
  • Schedule monthly client satisfaction meetings and support Client Growth Manager in existing client proposal responses. Be prepared to report on ongoing campaign performance, success metrics and overall client satisfaction
  • Manage exciting, award-winning, creative campaigns for global clients
  • Participate in the management of campaigns from pitch state to delivery
  • Collaborating with the Client Growth Lead on creative concepting
  • Consulting and sign off on campaign deliverables included in the brief in collaboration with the Accounts Director
  • Timely communication with clients during campaigns
What we offer
What we offer
  • 10% of annual salary as a bonus
  • Fulltime
Read More
Arrow Right
New

Global Senior Communications Manager

Wandercraft is seeking a hands-on Global Senior Communications Manager to own an...
Location
Location
United States , New York
Salary
Salary:
120000.00 - 150000.00 USD / Year
Assessfirst
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree required
  • advanced degree in communications, public relations, or related field preferred
  • 7+ years’ experience in communications, public relations, or marketing, preferably in technology, healthcare, or robotics
  • Proven track record of developing and executing successful global communications strategies and campaigns
  • Experience in (and a love of) building from zero within high-growth startups
  • Fiercely creative with an eye for detail and delivering exceptional digital and IRL experiences
  • Proactive and opportunistic, ready to quickly jump into the opportunities as they present themselves and execute with excellence and speed
  • Experience working in a fast-paced, high-growth environment
  • startup experience is a plus
  • Strong leadership skills, with experience remotely managing and developing direct reports
Job Responsibility
Job Responsibility
  • Partner with internal stakeholders to develop and own the global communications strategy, ensuring alignment with business goals, product launches, and clinical and regulatory milestones for both healthcare and industrial robotics
  • Craft and maintain consistent, compelling messaging and narratives for all Wandercraft products and corporate initiatives
  • Lead and execute public relations activities, including drafting press releases and social media copy across all key channels, executive communications, and creative directing social media videos ensuring Wandercraft’s voice is clear and influential in the industry
  • Effectively manage crisis communications, providing timely and effective responses to protect and enhance the company’s reputation
  • Direct the Content & Social Media Manager based in Paris create, curate, and distribute engaging content across digitial, video, and social media channels
  • Collaborate with product marketing, design, product, and clinical teams to ensure all communications are accurate, impactful, and aligned with regulatory requirements
  • Develop thought leadership programs and executive visibility initiatives to position Wandercraft as a leader in robotics and mobility innovation
  • Actively monitor proactive opportunities in the space, submit for awards, and manage public appearances from selection to logistics
  • Build and nurture relationships with industry influencers, patient advocates, and healthcare professionals to amplify Wandercraft’s mission and foster trust
  • Collaborate with patients, companions, and users to gather authentic stories and feedback, ensuring their voices are represented in communications
What we offer
What we offer
  • Between 1-2 days at home
  • Generous PTO
  • Team building
  • Travel to our Paris office at least 3 times per year
  • Fulltime
Read More
Arrow Right

Esports Marketing Manager

As Esports Marketing Manager at Fnatic, you’ll design and campaigns across our f...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
fnatic.com Logo
Fnatic
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in developing impactful campaigns for youth‑centric, consumer or gaming brands
  • Strong understanding of the esports landscape and virtual economies
  • Experience working in a global context, nuancing campaigns for different international markets
  • Creative flair balanced with ability to deliver
  • Data‑driven and ROI‑focused mindset – comfortable forecasting and interpreting campaign results
  • Excellent project management and communication skills
  • Resourcefulness and flexibility, able to do a lot with a little where needed
  • Excellent written and spoken English
  • German highly desirable and other languages a plus
Job Responsibility
Job Responsibility
  • Ideate, plan & execute integrated marketing campaigns related to Fnatic’s franchised game titles (e.g. Counter-Strike, League of Legends, Valorant, Rainbow Six), and build strong relationships with associated game publishers
  • Develop and execute activations for digital assets and in‑game items, and well as product launches and other brand activity
  • utilising content and creator capability effectively
  • Ensure all marketing activations deliver Fnatic’s brand promise and commercial goals
  • Collaborate with Fnatic Studios, Social, Creators, Product, and Community teams to deliver storytelling and asset creation
  • Manage CRM/product marketing initiatives tied to digital drops and title‑specific campaigns
  • Oversee paid social media campaigns
  • Lead campaign measurement, tracking KPIs, forecasting ROI and managing spend
  • Monitor fan sentiment and youth culture trends
  • ensure activations resonate authentically
What we offer
What we offer
  • Private medical insurance
  • Self-development book requests for the Fnatic Library
  • 30% Fnatic shop discount
  • Fruit, drinks and snacks available daily in the office
  • Regular lunch clubs and other social activities
  • Hybrid onsite/distributed working policy
  • Fulltime
Read More
Arrow Right

Marketing Lead

As we expand our global presence, we are looking for a Abu Dhabi-based Marketing...
Location
Location
United Arab Emirates , Abu Dhabi
Salary
Salary:
Not provided
archer.com Logo
Archer Aviation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Communications, or a related field preferred
  • 7+ years of experience in marketing or a related role, ideally in the UAE
  • Strong writing and communication skills in English
  • Proven experience managing social media accounts for an established brand, with a focus on creating engaging, localized content
  • Familiarity with marketing tools and software, including email marketing platforms, social media management tools, and analytics platforms
  • Exceptional copywriting skills and the ability to adapt to Archer’s tone and brand voice
  • Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously
  • Working on U.S. schedule (PST) often required
  • Regular regional and international travel required
Job Responsibility
Job Responsibility
  • Regional Marketing Strategy: Develop and implement marketing initiatives tailored to the UAE and Middle East market
  • Campaign Management: Collaborate with the global marketing team to plan and execute regional campaigns, monitor performance, and report on results
  • Social Media Management: Manage Archer’s regional presence on social media channels
  • Content Creation: Partner with global and regional teams to create localized marketing collateral
  • Communications and PR Management: Oversee public relations efforts in the region
  • Event Coordination: Support the planning and execution of regional marketing events, trade shows, and public engagements
  • Government and Industry Engagement: Work with municipal and government partners on initiatives related to Archer’s air mobility mission in the UAE
  • Analytics and Reporting: Utilize marketing tools and analytics platforms to track and measure the success of regional marketing initiatives
  • Influencer and Partnership Management: Build relationships with regional influencers, aviation enthusiasts, and industry partners
  • Fulltime
Read More
Arrow Right
Welcome to CrawlJobs.com –
Your Global Job Discovery Platform
At CrawlJobs.com, we simplify finding your next career opportunity by bringing job listings directly to you from all corners of the web. Using cutting-edge AI and web-crawling technologies, we gather and curate job offers from various sources across the globe, ensuring you have access to the most up-to-date job listings in one place.
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Poland Jobs Ireland Jobs Germany Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
© 2025 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy