Global Marketing Strategy Manager Job at Waymo (Mountain View)

Job Description

On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base.

Job Responsibility

Work closely with our Market Research, Media, and Analytics teams to inform the overall marketing content strategy and calendar across Product Marketing, Brand Marketing, Creative Design, and International Marketing
Act as brand guardian overseeing all corporate marketing touch points (i.e. websites, external presentations, brand usage rights) including a governance process to monitor brand logo usage
Own and evolve Waymo’s brand positioning, narrative, and messaging frameworks, ensuring they are clear, durable, and actively used to guide decisions across campaigns, channels, and experiences
Bring corporate thought leadership to new narratives, business lines, naming, and brand architecture needs
Work closely with Policy, Public Affairs, and Legal teams to build narratives and content that uplift Waymo’s corporate brand reputation
Create frameworks that help organize the team’s work and drive speed and efficiency

Requirements

10+ years of brand, content, and/or corporate strategy leadership experience
Proven examples of building and evolving brands through a period of scale or market transition
Strong marketing strategy skills, instincts, and content planning experience
Comfort operating at both the strategic and executional level
A builder mindset—you can invent new models rather than relying on traditional ones
Ability to translate complex products into clear, compelling stories
An inspiring, strong communicator with proven experience motivating cross-functional partners

Nice to have

Experience with the autonomous vehicle, automotive, or high-growth technology industry
Understanding of brand safety and policy issues related to emerging technology
Experience collaborating closely with Policy, Public Affairs, and Legal teams

What we offer

Waymo’s discretionary annual bonus program
Equity incentive plan
Generous Company benefits program
Top-notch medical, dental and vision insurance
Mental wellness support
Gym membership
Special wellness programs
Competitive compensation
Bonus opportunities
Equity
Employees provident fund
Perks and employee discounts
Flexibility to work from another location for four weeks per year
On-site or hybrid work model
Remote working opportunities
Paid time off
Bereavement, sick, and parental leave

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Global Marketing Strategy Manager

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