Global Marketing & Social Media Coordinator Job at Crimson Education

Global Marketing & Social Media Coordinator

Crimson Education

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Job Description:

We are seeking a creative thinker passionate about social media, marketing, and lead generation. The Global Marketing & Social Media Coordinator will oversee, strategize, plan, execute, and grow our global competitions for high-school students. This role involves managing different projects, overseeing online events, generating leads, leading marketing campaigns for the Global Business Development Team.

Job Responsibility:

Supporting the development of Crimson Global BD Team’s Marketing strategy with a focus on increasing lead generation and conversion
Launching and managing thriving student communities across key social media platforms like Instagram, TikTok and LinkedIn for engagement, growth, and lead generation
Creating, editing, and managing high-quality content - text copy, graphic images, videos – in English for Social Media, Website Landing Pages, Email Marketing Campaigns
Sharing community insights, user-generated content, and feedback with internal teams to help shape product, content, and support decisions
Lead end-to-end planning, execution and optimisation of global marketing, digital and growth campaigns
Generating event marketing ideas and owning marketing initiatives and automation to drive quality leads
Implement effective paid digital advertising strategies to attract qualified prospects with cost-effective strategies across Tiktok & Instagram

Requirements:

A Bachelor’s degree in marketing, communications, or a related field
3+ years work experience in marketing or education consultancy
Experience in one or multiple areas of social media, marketing, growth, content, or community management, ideally with a Gen Z or student audience (ages 14–19)
Strong understanding of how to grow and manage a tiktok & LinkedIn business account to drive engagement and generate leads
Excellent copywriting, storytelling, and content creation skills — including video editing and graphic design
Demonstrated project management experience
Proven experience in digital marketing, content marketing, and campaign management
A strong sense of ownership – you’re not just looking for tasks to complete, but areas to take full responsibility for and grow

What we offer:

Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work
Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year
$1000 individual training budget per year
Psychologist on staff
Insightful fireside chats and workshops to help support our high performing and ambitious team
Radical Candor is a feedback approach we live by
We’re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!