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The Community Events Manager plays a pivotal role in crafting and delivering exceptional experiences for our global customer community. This individual will plan and execute a diverse array of community-focused events, including regional meetups, user-group gatherings, roundtables, networking dinners, and activities adjacent to conferences. They will also support event planning for VIP customer segments, such as members of our Customer Advisory Board (CAB) and Executive Advisory Board (EAB), and will help lead the planning and execution of our annual Executive Advisory Board Summit. This role requires close collaboration with Field Marketing, Customer Success, Sales, Product Marketing, and senior leadership to ensure community events are well-coordinated, branded, and aligned with our broader customer engagement strategy. The ideal candidate is creative, proactive, and a go-getter who can drive events from concept to execution.
Job Responsibility:
Plan and execute events for all customer and user community members, including regional meetups, roundtables, networking dinners, and industry-event gatherings
Manage attendee lists and track registrations to ensure the right customers attend each event
Collaborate with Customer Success, Sales and Field Marketing to identify priority accounts and key participants
Support all event logistics: venue sourcing, vendor coordination, catering, A/V, registration tools, budgets, run-of-show planning, and onsite support
Design engaging and thoughtful attendee experiences to foster community connections
Plan and execute the annual Executive Advisory Board Summit, including agenda development, session content, and overall event logistics
Support other events attended by CAB/EAB and VIP customers, ensuring programming aligns with business priorities, fosters engagement, and enhances community connections
Manage invitations, confirmations, and logistics to ensure the right executive-level participants attend
Coordinate high-touch, premium experiences to enhance attendee engagement and satisfaction
Build and manage project plans, timelines, and task lists for each event
Track budgets, manage vendor contracts, and handle event expenses
Maintain event documentation, templates, and best practices to scale programs
Collect feedback, analyze results, and provide recommendations for future events
Requirements:
2-4+ years of product marketing experience or event planning experience, community management, customer programs, or similar roles
Experience in B2B, enterprise software, or SaaS/Cloud environments with a readiness to share and implement best practices
Experience working with vendors, including restaurants, hotels, meeting spaces, and SWAG providers
A strong interest in becoming the product expert and bringing the voice of the customer to the product development and launch process
Strong internal and external collaboration and communication skills
Strong community experience — has previously worked within community-focused functions across regions/countries
Proven ability to manage multiple projects in a fast-paced environment
Bachelor's Degree with 2-4 years of experience
Nice to have:
Technical writing experience a plus
Experience using Optimizely products a plus
Familiarity with common event tools (Eventbrite, Cvent, Splash) also a plus
Experience with design tools - familiarity with graphics and experience design tools is a strong plus