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Global Comms Manager

United Kingdom, London · Job Posted February 18, 2026
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Job Description

Would you like to join a global spirits business known for century of heritage and craftsmanship? As the Global Comms Manager, you will oversee campaign planning and execution, drive omnichannel implementation, and ensure impactful marketing enablement across global markets. This role is firmly rooted in brand storytelling, audience engagement and commercial impact.

Job Responsibility

  • Oversee end-to-end campaign planning and execution across key regional markets
  • Lead omnichannel implementation, ensuring seamless activation across digital, press, partnerships and in-market touchpoints
  • Translate global strategy into clear channel activation plans that markets can execute with confidence
  • Drive consistency across markets and channels while enabling scaling with meaning
  • Build strong, hands-on relationships with market teams, co-creating effective ways of working
  • Partner with agencies on shoots, content creation and campaign roll-out
  • Use audience insights to shape compelling brand narratives, targeting the right consumers in the right way
  • Protect and strengthen brand equity and differentiation in a competitive, saturated market

Requirements

  • Experienced communications specialist with strong brand communications expertise
  • Proven ability to grow brands globally and build long-term brand equity
  • Strong campaign planning and cross-market coordination experience
  • Skilled in stakeholder management and influencing senior leaders
  • Confident storyteller, able to craft narratives that resonate across cultures
  • Strong agency management experience
  • Experience in FMCG or premium brands
  • Global or regional experience, with sensitivity to cultural nuances
  • Detail-oriented with a clear understanding of the full brand journey

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