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As the Global GTM AI Program Manager – Arrow ECS AI Accelerator, you'll drive the success of Arrow’s three-pillar GTM program—Learn, Use, Create—by orchestrating enablement, adoption, and deployment of ArrowSphere AI solutions across global sales and channel teams. You'll collaborate with internal stakeholders, technology vendors, and global partners to scale AI initiatives and accelerate partner readiness and adoption. Define and execute the roadmap and strategy of all current and future products in a business group. Responsible for gathering and prioritizing requirements, work closely with engineering, sales, marketing, and customer support to ensure customer satisfaction and support the company’s overall strategy and goals. Manage one or more products by working with VP to develop overall product strategy and administer tactical activities. Understand market opportunities and competition and specify market requirements for current and future products and deliver requirement documents/mock-up screens to the development teams. Closely work with marketing team to manage releases to customers, promotions and advertising. Collaborate with the sales team, prospects and current customers for feedback on current/future products. Provide the sales team with training and technical knowledge to help sell the product and professional services.
Job Responsibility:
Lead global GTM strategy for the Learn–Use–Create AI Accelerator framework, tailoring to regional needs while maintaining global consistency
Launch awareness campaigns promoting program pillars—AI Academy, ArrowSphere Assistant, AI Factory
Act as primary liaison between Arrow ECS, vendors (e.g., IBM Watson®️), and partner teams to integrate vendor-specific accelerator tracks (e.g., watsonx‑perience)
Design and manage educational programs through Arrow’s AI Academy: assessments, hands-on workshops, tailored content to boost partner AI proficiency
Coordinate technical, pre-sales, and operations enablement activities to support deployment of AI assistants via ArrowSphere and AI Factory
Track partner progression through Learn → Use → Create stages
Facilitate onboarding to ArrowSphere Assistant, ensuring purposeful usage and integration into partner business processes
Support AI Factory implementations—assist partners in building and deploying AI solutions across GTM functions
Develop GTM collateral: playbooks, templates, demos, case studies, ROI calculators
Co-create marketing and enablement campaigns with internal RevOps, marketing, and vendor teams to drive engagement and upskill partners
Define and monitor KPIs: partner AI proficiency levels, adoption rates, outcomes (e.g., efficiency improvements, revenue impact)
Provide regular updates to global GTM leadership on program adoption, pipeline contribution, partner feedback, and ROI
Work closely with ArrowSphere product teams and vendor engineering to prioritize enhancements
Engage with regional ECS sales, partner management, and channel teams to align on roadmap and co-selling GTM activities
Coordinate virtual/live accelerator sessions and roadmap events globally
Identify, pilot, and scale new AI use cases (e.g., AI-driven sales strategies, predictive analytics, cybersecurity) through the accelerator
Promote emerging vendor-specific accelerators (e.g., IBM watsonx-perience) where applicable
Requirements:
5+ years in GTM program management, sales enablement, or RevOps, ideally in AI or technology partner ecosystems
Demonstrated success managing global enablement programs or partner accelerators
Solid understanding of AI academy-style learning, adoption mechanics, and enablement frameworks
Experience with solution acceleration platforms or digital enablement tools
Excellent ability to create and deliver engaging enablement assets and training
Strong stakeholder engagement skills—capable of influencing senior leaders and cross-functional teams
Ability to define measurable KPIs and analyze adoption/performance metrics
Willingness to travel globally (~10–20%) to support key events and partner workshops