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Words matter at Juniper, and this role is responsible for making every single one count. As our German Copywriter, you'll own the voice of Juniper in our fastest-growing market, writing across everything from campaign concepts and VO scripts to landing pages, emails, and in-app content. You'll work at the intersection of brand and performance, bringing creative ideas to life while ensuring our messaging is consistent, compelling, and clinically credible. This role reports to our Creative Lead in Berlin.
Job Responsibility:
Develop and own the tone of voice and glossary across both product and brand
Write with clarity, empathy, and personality as you set the standard for copywriting excellence across the German market
Find hooks based on the brand insights, and work with the creative team to develop these into campaign concepts and scripts
Support the acquisition team across briefs at all levels (ads, landing pages, emails, articles, press releases, the app, the website)
Generate ideas and assist in the development of performance marketing work as well as any and all owned channel comms
Craft the messaging and positioning for new Eucalyptus products, campaigns, initiatives and features
Be English/German bilingual, and based in Berlin
Requirements:
4+ years experience as a German copywriter within an agency, in-house team or a freelance writer
Mothertongue German and English at an advanced level
Deep expertise of the creative development process, through concepts, ideation, creation and execution
Ability to clearly articulate and present copy and ideas in response to briefs
You're comfortable working autonomously, taking initiative, and solving problems in a rapidly growing and fast-paced environment
Ability to get buy-in from key stakeholders
working in a team
Track record of bringing people on the journey with you
What we offer:
Own stake in the business with employee options program
50€ wellness benefit monthly
Branded merch
Regular team events and dinners
25 days holiday + bank holidays
Hybrid working (2 days in office per week) in Berlin