GEO Senior Specialist Job at General Motors (Detroit)

Senior SEO Specialist

Senior SEO Specialist - Full Stack role at WeRoad, a fast-growing travel startup...

Location

Italy , Milan

Salary:

40000.00 - 50000.00 EUR / Year

WeRoad

Expiration Date

Until further notice

Requirements

4–6+ years of experience in SEO, with proven exposure to multi-market or international websites
Strong hands-on experience with technical SEO fundamentals, applied consistently across multiple countries
Solid understanding of content SEO and search intent, with the ability to adapt priorities and solutions by market
Comfortable taking initiative on LLM-powered search and AI Overviews, testing and iterating across markets in a fast-changing environment
Comfortable working with data and dashboards to compare performance between markets and identify opportunities
Ability to operate autonomously in a distributed, multi-market environment, managing trade-offs and priorities
Pragmatic, execution-oriented mindset, comfortable taking initiative without perfect information

Job Responsibility

Execute and optimize SEO initiatives across multiple markets, working hands-on on technical SEO, on-page optimization and content
Analyze performance of key pages, listings and landing pages across markets, comparing results and translating insights into concrete, testable actions
Collaborate closely with Product, Engineering and Content teams to implement SEO improvements consistently across countries (templates, internal linking, structured data, fixes)
Ensure international SEO fundamentals are correctly applied and maintained (hreflang parity, URL structure, market consistency)
Contribute to AI-driven search visibility (GEO) across markets by designing, running and evaluating tests on formats, page structures and content patterns for AI Overviews and LLM answers
Build and maintain SEO dashboards and reports with a multi-market view (Amplitude, GA, Search Console, Looker or similar) to support prioritization and decision-making
Act as a solution-oriented advisor for internal stakeholders, identifying SEO and LLM-related challenges in a multi-market context and proposing scalable, data-driven solutions

What we offer

Performance-based bonus – An discretionary annual variable bonus, and based on performance and company results
A free WeRoad trip every year – Choose your dream destination with €1,200/year travel discount or travel even more as a Travel Coordinator
Trust-based holidays – We believe performance is driven by impact, not by hours at a desk. You are encouraged to take the time you need to recharge, beyond contractual minimums, within shared guidelines
Opportunities to learn – We invest in your growth with training and learning opportunities
New parent support – €3,600/year for 3 years after birth or adoption (or prorated if your child is under 3 when you start at WeRoad)
Extra benefits – Meal vouchers (€8/day – when applicable), a €1,000 bonus for your wedding or civil union, and one-off bonus when you hit 5 years with us
Fun – A vibrant co-working space, team buildings and meet-ups

Fulltime

Senior Programmatic Media Specialist

As a Senior Programmatic Media Specialist at MediaOne, General Motors’ in-house ...

Location

United States , Detroit

Salary:

Not provided

General Motors

Expiration Date

Until further notice

Requirements

Bachelor's degree required
4+ years of experience in programmatic media buying with meaningful budget responsibility and multi-format exposure (ideally across large, complex advertisers)
Strong hands-on experience in one or more enterprise DSPs (DV360, The Trade Desk, Amazon, Yahoo, etc.) across display, video, and CTV
audio and other formats a plus
Ability to independently troubleshoot and resolve DSP related discrepancies
Deep working knowledge of: Deal types and inventory strategy (open exchange, PMPs, preferred deals, programmatic guaranteed)
Optimization levers across bids, budgets, audiences, inventory, and creative
Quality and compliance controls (viewability, IVT/fraud, brand safety/suitability, geo and regulatory considerations)
Familiarity with identity and measurement topics (cookie deprecation, clean rooms, cross-device measurement) and how they influence optimization strategies for GM's brands
Excellent analytical skills

Job Responsibility

Own in-flight optimization strategy across display, online video, CTV, audio, and emerging programmatic formats for your GM brands
Diagnose channel, audience, and inventory performance to recommend smart shifts in: Format and channel mix
Deal mix (open exchange vs PMPs vs programmatic guaranteed)
Bid strategies (manual vs algorithmic, tCPA, tROAS, vCPM, etc.)
Proactively design and run structured test agendas (e.g., SPO initiatives, new supply partners, new optimization levers) and roll successful tactics into MediaOne playbooks
Serve as a primary point of contact for programmatic performance discussions with internal GM stakeholders (brand, planning, analytics) and, as needed, senior marketing partners
Build and present performance narratives that connect programmatic metrics to GM business outcomes and next-step recommendations
Help shape POVs on platform changes, market shifts, and identity/measurement challenges for your brands
Contribute to the development of MediaOne programmatic best practices, guardrails, and standards
Evaluate and pilot emerging DSP features, automation, and AI-driven optimization tools — balancing innovation with control, transparency, and accountability for GM

What we offer

This job may be eligible for relocation benefits

Fulltime

Senior Digital Marketing Specialist

At ZealousWeb Technologies Pvt. Ltd., we are seeking an experienced Senior Digit...

Location

India , Ahmedabad

Salary:

30000.00 - 45000.00 INR / Month

ZealousWeb

Expiration Date

Until further notice

Requirements

Experience with Google Search Console, GA4, Ahrefs, SEMrush, and other SEO tools
Expertise in technical SEO, including handling site architecture, sitemaps, robots.txt, and schema markup
Proficient in implementing Core Web Vitals, improving site speed, and optimizing mobile-first indexing
Knowledge of SEO best practices related to international and multi-language websites
Familiarity with using Structured Data (Schema Markup) and ensuring proper crawling and indexing
Strong understanding of web technologies such as HTML, CSS, JavaScript, and their impact on SEO
Manage YouTube SEO including keyword research, title/description optimization, and performance tracking
Optimize YouTube content for higher rankings, improved CTR, and increased organic views
Strong problem-solving and analytical skills with attention to detail
Excellent verbal and written communication skills to effectively collaborate across teams

Job Responsibility

Perform comprehensive technical SEO audits to identify and fix crawlability, indexing, and website performance issues
Work closely with the development team to implement SEO best practices for new website developments and launches
Monitor and ensure website speed and performance metrics (Core Web Vitals) are optimized
Review and optimize robots.txt, canonical tags, and XML sitemaps to align with SEO best practices
Conduct keyword research and develop content strategies based on data-driven insights
Optimize titles, meta tags, headers, and internal linking structures
Collaborate with content creators to ensure SEO guidelines are followed in content creation
Should be aware of GEO-targeting strategies and voice search optimization to enhance local search visibility
Hands-on experience with AI tools like ChatGPT, Claude, and Perplexity to streamline SEO efforts and improve content optimization
Develop and execute link-building strategies to enhance the website’s domain authority and website ranking

Fulltime

Senior SEO & AI Content Specialist

Superside is looking for a Senior SEO & AI Content Specialist to help our Search...

Location

Salary:

Not provided

Superside

Expiration Date

Until further notice

Requirements

Bachelor’s degree or equivalent experience
4+ years in SEO content creation, optimization, or content operations, ideally within B2B SaaS or design-led companies
Strong systems mindset, able to design scalable workflows that improve research, optimization, and AI-assisted processes
Strong understanding of SEO fundamentals, including keyword research, on-page optimization, internal linking, and structured data
Hands-on experience with AI-driven tools and workflows, plus an understanding of how LLMs interpret and surface content
Analytical and growth-oriented approach, using data to experiment, measure impact, and iterate quickly
Strong cross-functional collaboration and communication skills, able to translate insights into actionable recommendations

Job Responsibility

Enhance and optimize content across the blog and website for both search engines and AI platforms, working closely with the SEO content team
Build and maintain AI-assisted workflows and automations that improve content operations, structure, and visibility
Monitor and analyze Superside’s presence across LLMs, turning insights into clear recommendations and optimization actions
Integrate AEO, GEO, and AI search principles into briefs, outlines, and content updates with content, design, and SEO specialists
Improve on-page structure and technical signals including metadata, schema, and internal linking frameworks
Run experiments on emerging AI search trends and contribute insights that shape Superside’s broader search and content strategy

What we offer

Remote-first work
Global community spanning 60+ countries
Fast-paced, high-energy environment with truth-seeking teammates
Foster trust, collaboration, and continuous learning
Influence our product like a startup while enjoying the stability of a thriving scale-up
Continuous learning opportunities
Constant mentoring
Leadership development efforts

Head of Organic Growth (SEO / CRO / AI Search)

Lead SEO, CRO, and emerging AI/Generative search (GEO) to drive organic performa...

Location

United States

Salary:

Not provided

Johnson Group

Expiration Date

Until further notice

Requirements

7+ years of progressive experience across SEO and CRO, with at least 2 years in a lead, manager, or director-level role is a necessary requirement for this role
Verifiable, hands-on experience with Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager (GTM) is mandatory
candidates without this experience will not be considered
Demonstrated proficiency in at least one enterprise A/B testing platform (VWO, Optimizely, or Convert) is required
Demonstrated proficiency in an enterprise SEO toolkit (Ahrefs, Semrush, Screaming Frog, Sitebulb, or equivalent) is required
A clear, evidence-based point of view on AI / Generative search (GEO / AEO) is required, including how content gets cited by Google AI Overviews, ChatGPT, Perplexity, Claude, and Gemini
Working knowledge of JavaScript, HTML, and CSS sufficient to scope test variations, troubleshoot tracking, and partner credibly with developers is required
Proficiency in Figma for design collaboration and wireframe review is required
Strong understanding of CRO best practices, including statistical significance, sample size calculation, and experiment design methodology is essential
Experience with heatmap and session recording tools (Microsoft Clarity, Hotjar, FullStory) is strongly preferred

Job Responsibility

Organic Growth Strategy & Leadership: Set and own the agency's organic growth strategy across SEO, CRO, and AI/Generative search. Translate client business goals into integrated organic roadmaps that ladder up to measurable revenue impact. Lead, mentor, and grow a team of SEO, CRO, and GBP specialists by setting standards, reviewing work, and developing career paths. Serve as the agency's senior point of contact for organic strategy in new business pitches, QBRs, and executive-level client conversations
SEO Strategy & Execution: Direct technical, on-page, content, and off-page SEO programs across a multi-client portfolio. Oversee site audits, keyword and topic strategy, internal linking, schema/structured data, site architecture, and authority-building. Partner with the Development Team on technical SEO requirements (Core Web Vitals, indexability, rendering, hreflang, structured data) and with content teams on topical authority and editorial planning
CRO & Experimentation Leadership: Own the agency's experimentation discipline. Set the testing roadmap, prioritization framework, and statistical rigor across client A/B and multivariate testing programs. Personally design and review high-stakes experiments. Partner with the CRO Specialist on platform execution (VWO, Optimizely, Convert), ensure clean tracking via GA4 and GTM, and translate test outcomes into permanent site changes and case studies
AI / Generative Search (GEO / AEO): Build and own JG's methodology for getting clients cited in AI-driven search surfaces such as Google AI Overviews, ChatGPT, Perplexity, Claude, Gemini, and what comes next. Develop the agency's POV on content structure, entity optimization, citation-worthiness, and tracking AI visibility. Lead client education on the GEO/AEO shift and what it means for their organic strategy
Platform & Tool Expertise
Performance Reporting & Client Communication: Own the organic performance narrative across the portfolio. Build and present quarterly business reviews that connect SEO/CRO/GEO activity to revenue. Proactively flag pacing or performance concerns to Account Directors and the broader strategy team. Develop case studies that demonstrate the ROI of organic work and translate statistical outcomes into business impact
Strategy & Innovation: Stay at the front of search, experimentation, and behavioral analytics. Build JG's POV on how AI-powered personalization, predictive analytics, and generative answer engines change organic strategy. Contribute to the agency's external thought leadership and internal best practices

What we offer

Flexibility to work from home with optional hybrid work environment for locals in our beautifully renovated downtown office (with paid parking)
100% employer-paid health, dental, and vision insurance for employee AND two family members
401k with company match
PTO, sick days, and paid holidays
Wellness stipend
Professional development opportunities
Company-wide social events like an annual lake day, team-specific retreats, and more
Summer Fridays

Fulltime

Senior Environmental Engineer

Enel North America is a proven renewables leader delivering clean, flexible and ...

Location

United States , Dallas

Salary:

Not provided

Enel

Expiration Date

September 25, 2026

Requirements

Bachelor’s Degree in Environmental Engineering (or other Scientific Bachelor Degrees related to Environmental)
Master's degree preferably in Environmental Engineering or Environmental Sciences, or in other technical/scientific similar faculties
Master’s Degree is preferred
4+ years of experience in the role
General knowledge in renewables power plants processes
Knowledge of the norms/laws for Environmental Permitting of renewable power plants, both, in the country and in agreement to IFC Standards
Techniques for the development of Environmental and Social Impact Assessments, Environmental Assessments of special protected areas, Monitoring Plans (noise, biologic, birds & bats, etc.) during construction and operation
Fluent English is required
Italian or Spanish preferred
Valid Driver's license

Job Responsibility

Address the relevant environmental specialized topics for all project development stages (development, permitting and construction phases) in order to ensure the compliance with company environmental best practices, technical specifications, guidelines and general objectives
Ensure high level competence on authorization issues of renewable power plants, defining and updating the technical specifications needed for the execution of documents for environmental authorization, supporting and assisting any other involved unit within the Organization
Provide technical support to E&C colleagues in relation to the activities needed to ensure the compliance of the project/power plant to environmental constraints and requirements, to BD colleagues for the authorization path definition, to HSEQ colleagues for the on-site surveillance and environmental reporting
Management/control of external contractors for the execution, for renewable energy power plants, of: environmental assessment (and eventual integrative documents)
environmental monitoring on site (permitting/construction/operation phases)
In relation to own field of expertise, execution and/or validation of Environmental Due Diligences, Feasibility Studies, Documents and Studies required for Permitting and Monitoring Plans for renewable power plants (wind, solar, geo, Hydro and storage)
Support the other units within the Organization for assuring the authorization compliance of the construction (supplies and works) of the renewable power plants (wind, solar, geo, Hydro and storage) - related to own field of expertise
Support the other units within the Organization for the overall planning of the project's activities - related to own field of expertise
Work and cooperate with the Business Development Unit (BD), Project Engineers, Project Managers and the other specialists from the Engineering Unit for all the environmental aspects of the projects
Take part to the meetings with the Authorities and the stakeholders, about the technical topics in support of the BD colleagues

What we offer

Affordable, quality healthcare for you and your family
life insurance and disability benefits
retirement benefits
flexible spending accounts
tuition reimbursement
professional development allowance
Benefits are effective as of day one
401k with match fully vested as of day one
Generous PTO
4 weeks annually of vacation as well as personal days, volunteer days, your birthday off, paid holidays, and sick time

Fulltime

Senior Lead, Australia Escalations Support

As the Senior Lead, Australia Escalations Support for both Square and Afterpay, ...

Location

Australia , Melbourne

Salary:

Not provided

Block

Expiration Date

Until further notice

Requirements

3+ years of experience in complaints management, customer operations, escalations support or risk management within the financial services or fintech industry preferred
8+ years of experience in a leadership role, managing and developing teams
Proven expertise in designing and implementing scalable complaints management processes and systems
Ability to both tactically support the day to day operations, while also driving strategic outcomes for your field
In-depth knowledge of consumer protection regulations and industry best practices (e.g., UDAAP, TILA, EFTA, GDPR, CCPA)
Strong analytical skills with the ability to identify trends, analyze root causes, and translate data into actionable insights
Excellent communication, interpersonal, and negotiation skills, with the ability to influence and collaborate effectively across all levels of the organization
Demonstrated ability to manage complex projects and initiatives in a fast-paced, evolving environment

Job Responsibility

Lead, mentor, and develop a high-performing team of escalations and complaints specialists, fostering a culture of excellence, accountability, and continuous learning
Oversee the end-to-end escalations and complaints lifecycle, from initial receipt and investigation to resolution and communication, ensuring adherence to established SLAs and quality standards
Implement and optimize complaints management systems and tools to improve efficiency
Partner across geo’s with our Complaints Program Lead and Escalations Leads to execute on strategy
Analyze escalation and complaint trends and root causes to identify systemic issues, working collaboratively with product, engineering, operations, and legal teams to drive preventative measures and product enhancements
Ensure compliance with all relevant consumer protection regulations and industry best practices in complaints handling across all jurisdictions where Square and Afterpay operate
Help prepare and present regular reports on complaints performance, insights, and key metrics to senior leadership and relevant stakeholders
Represent the company in interactions with regulatory bodies, ombudsmen, and external dispute resolution schemes as needed
Develop and deliver training programs to ensure all relevant staff are equipped to handle complaints effectively and in line with company policy
Champion a customer-centric approach to complaints resolution, focusing on empathy, transparency, and effective communication

What we offer

Remote work
medical insurance
flexible time off
retirement savings plans
modern family planning

Paid Media Specialist

Around the world, infrastructure professionals rely on software from Bentley Sys...

Location

United States , Exton

Salary:

Not provided

Bentley Systems

Expiration Date

Until further notice

Requirements

2-3 years or greater experience with online paid media platforms such as Google Search, FB & Instagram Ads, YouTube Ads, and more
Ability to use a variety of advertising analytics tools, databases and spreadsheet programs to track and manage advertising campaigns
Excellent interpersonal and communication skills, including the ability to network
Strong analytical and organizational skills
Effective at working under pressure and meeting tight deadlines

Job Responsibility

Executing lead generating paid media strategies and campaigns across digital ad platforms such as LinkedIn Ads, Google Ads, Meta Ads, Reddit Ads, and other relevant advertising channels
Trafficking advertising campaigns into digital platforms, including ad creative, keywords, URL UTMs, audience building, and more
Ensuring that advertising messages align with client or company objectives
Measuring and executing A/B split testing for ad creative, copy, landing pages, etc to ensure optimal campaign performance
Running incrementality tests, lift studies, or geo‑experiments
Working with conversion tracking setups (Google Tag Manager, pixels, offline conversions)
Optimizing and auditing campaigns under supervision of senior Paid Media team members
Monitoring the performance of online advertising campaigns and reporting the results to relevant stakeholders
Researching the current media and competitor landscape and keeping up to date with the latest media trends
Building and maintaining relationships with internal stakeholders, advertising platform reps, and agency partners

Select Country

GEO Senior Specialist

Job Description

Job Responsibility

Requirements

Nice to have

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