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Urban Gym Group Logo Urban Gym Group · Hospitality and Tourism

General Manager

Netherlands, Den Haag · Job Posted March 12, 2026
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Job Description

TrainMore isn’t your average fitness club – it’s a movement. Loud beats, raw energy, high-intensity vibes, and a community built around ambition. In the heart of Den Haag, our club is ready for its next chapter, powered by a wellness area and a big city pulse. To lead it, we’re looking for a General Manager with serious drive. This role goes beyond the standard Club Manager position. As General Manager, you own the entire operation – from team and revenue to wellness, partnerships, and the full member journey. You’ll be the face and heartbeat of the club, elevating performance, atmosphere, and culture every single day. If you thrive in fast-paced environments, love leading teams, and know how to turn energy into results, this role is made for you.

Job Responsibility

  • Build, coach, and energise a strong, high-performance team across fitness, PT, hosts, and wellness
  • Recognise talent and drive personal and professional development
  • Keep the vibe high: inspire collaboration, accountability, and an unmistakable TrainMore atmosphere
  • Guarantee a premium service level – gritty, stylish, motivating, and member‑obsessed
  • Make every touchpoint count: floor, wellness, PT, hygiene, music, energy
  • Stay connected with members and create moments they remember long after their workout
  • Take ownership of revenue: subscriptions, PT, retention, lockers, vending, wellness upsell, and local partnerships
  • Understand the numbers and turn insights into action
  • Build creative, urban‑minded initiatives that boost engagement and loyalty
  • Hit – and exceed – your monthly KPIs with confidence
  • Oversee the club’s P&L and operate with a strategic, commercial mindset
  • Manage budgets, cost control, forecasting, and planning
  • Keep the club spotless, safe, and aligned with TrainMore brand standards – including wellness
  • Report performance clearly and consistently
  • Create strong local partnerships that reflect the Den Haag community
  • Position TrainMore as the go‑to fitness and wellness hub in the area

Requirements

  • 3+ years of experience in a senior management role in fitness, hospitality, or high‑service environments
  • A background in hospitality, business, sports management – or equivalent real-world know-how
  • Strong communication skills, analytical sharpness, and operational excellence
  • A service mindset with attention to detail – but with the raw TrainMore twist
  • A leadership style that inspires, energises, and sets the pace
  • Flexibility to work weekends, evenings, and holidays
  • Experience working with B2B partnerships and commercial opportunities

What we offer

  • 26 days of holiday (free on your birthday!)
  • Pension plan
  • Competitive salary
  • Charity work one day per year
  • Unlimited access to all our first-class locations for you and a +1
  • Unlimited access to the services of our well-being partner OpenUp for you and your family members
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