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General Manager, Branding

Malaysia, Kuala Lumpur 18000.00 - 25000.00 MYR / Month · Job Posted May 05, 2026
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Job Description

Our client is a leading conglomerate with a dominant presence in the nation’s built environment, property development, and integrated supply chain sectors. Known for their rapid expansion and entrepreneurial drive, the Group is seeking a General Manager, Branding and Communications to lead their corporate identity into its next phase of growth.

Job Responsibility

  • Collaborate with Group Executive Leadership and Business Unit heads to translate high-level business goals into distinct brand identities and competitive narratives
  • Serve as a senior brand consultant to Business Unit CEOs, providing expert counsel on messaging clarity and market differentiation
  • Direct and mentor a multidisciplinary internal agency comprising design, content, and multimedia professionals
  • Implement operational frameworks, including standardised SOPs, workflows, and Service Level Agreements (SLAs)
  • Synthesize complex strategic briefs into compelling visual and multimedia assets
  • Coordinate and oversee external creative, production, and digital agencies to ensure synergistic output
  • Champion the adoption of Generative AI and advanced digital tools to accelerate ideation and production efficiency
  • Drive operational excellence by adopting advanced AI technologies to optimize ideation cycles and enhance the scalability of high-quality creative production.

Requirements

  • 10 to 15 years of proven experience in steering large-scale creative operations and brand strategy
  • A track record of leading diverse, high-performing teams across design, content, and multimedia production within a complex corporate environment
  • A confident and articulate communicator, capable of providing strategic counsel and influencing decisions at the Board and Business Group CEO level
  • Deep expertise in managing high-stakes campaign rollouts, sophisticated brand design, and end-to-end production lifecycles.

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