GCC Marketing Lead

• Drive regional growth across GCC markets—primarily the UAE and Saudi Arabia—owning the full marketing mix, performance analysis, and leadership reporting
• Lead localization efforts, working with local contractors to adapt Eight Sleep’s communication assets, including the website, emails, and paid campaigns, for cultural and language relevance
• Collaborate with the Growth Marketing team to optimize digital performance across Meta, Google, Snap, and affiliate channels through creative testing, bidding strategy, and data-driven experimentation
• Identify, negotiate, and activate partnerships with regional influencers, athletes, podcasts, sports clubs and brand collaborators to build relevance and trust with target audiences
• Plan and execute offline activations (e.g. product showcases, events, retail partnerships, club pop-ups) to elevate brand presence and generate high-impact product experiences
• Secure and maximize media coverage in premium regional outlets to enhance brand visibility and credibility
• Conduct market analysis, identifying regional trends, competitive activity, and emerging opportunities to inform positioning and campaigns
• Own marketing reporting, delivering synthesized insights, KPI tracking, and clear next steps to guide strategic decisions
• Provide on-the-ground support for white-glove Pod installations and product onboarding for key VIP partners and ambassadors

• 3–5 years of experience in marketing, brand management, or project management for a high-growth D2C brand
• Proven track record managing both offline activations and digital performance campaigns (Meta, Google, etc.)
• High-energy, resourceful, and fast-moving—you thrive in dynamic environments and drive impact through effective, hands-on execution
• Strong brand affinity with a local network in sports, wellness, biohacking, and tech communities
• Self-starter who excels at building and owning initiatives from scratch with minimal oversight
• Exceptional communicator with a proactive mindset, collaborative spirit, and a bias for action
• Based in Dubai with deep understanding of regional consumer behaviors
• Arabic proficiency is a plus

Arabic proficiency is a plus

• Equity participation to every full-time team member
• Periodic equity refreshments based on performance
• Your own Pod
• Full access to health, vision, and dental insurance for you and your dependents
• Supplemental life insurance
• Flexible PTO
• Commuter benefits to ease your daily commute
• Paid parental leave