CrawlJobs Logo
Two Rivers Marketing Logo Two Rivers Marketing · -

Freelance Marketing Automation Strategist

United States, Des Moines · Job Posted May 14, 2026
Apply Position
Job Link Share

Job Description

Two Rivers Marketing is seeking an experienced Marketing Automation Strategist to join our freelance network. We are looking for a partner who can provide consultation and strategic guidance across CRM, marketing automation, email marketing, and customer journey development. Working independently with support from our internal team, you will assist in the planning and execution of data-driven communication strategies and automation campaigns. This is a contract role where projects will be assigned based on your availability and specific expertise.

Job Responsibility

  • Lead or support the end-to-end execution of customer relationship marketing (CRM) strategies, including planning, setup, deployment, and optimization of marketing automation campaigns
  • Support the formulation of email marketing strategies and segmentation frameworks that drive personalization and customer engagement
  • Oversee customer data hygiene and segmentation strategies to ensure proper targeting and compliance with privacy regulations
  • Serve as a primary user for marketing automation platforms (Salesforce Marketing Cloud, HubSpot, Marketo, or Pardot), ensuring integration with other martech tools
  • Develop advanced KPIs and regular performance reports to identify optimization opportunities and track program effectiveness
  • Lead thorough QA testing, including content accuracy, link functionality, and rendering across email clients and platforms
  • Work closely with account and project management teams to help define scope and recommended technical approaches for digital projects
  • Contribute to the development of scalable processes, QA protocols, and best practice documentation for lead generation and database management
  • Manage your own schedule to ensure project milestones and budgets are met
  • submit detailed time logs for billing accuracy

Requirements

  • 4+ years of full-time experience in digital marketing, advertising, or public relations, with a minimum of 2 years managing and executing multi-channel digital marketing or automation campaigns
  • Progress toward or completion of relevant platform certifications, preferably Salesforce Marketing Cloud
  • Understanding of agency processes and the ability to jump into client work quickly
  • While the work is primarily remote, candidates must be available for on-site strategy sessions and collaboration meetings in Des Moines as needed
  • Contractor is expected to provide their own computer and primary software licenses
  • Proficient in Marketing Automation: Salesforce Marketing Cloud, HubSpot, Marketo, Pardot
  • CRM & Data: Salesforce CRM, customer data platforms
  • Analytics: Google Analytics, Tableau, Microsoft Excel, Google Search Console
  • Email Development: HTML/CSS for email formatting
Two Rivers Marketing - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Freelance Marketing Automation Strategist

8 matching positions

Senior Content Strategist

As a Senior Content Strategist, you will own the development and execution of tr...
Location
Location
South Africa , Cape Town
Salary
Salary:
Not provided
collinsongroup.com Logo
Collinson
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience in content strategy, digital marketing, or a related field, with 5+ years in a senior or leadership role, ideally within the travel, hospitality, or lifestyle industries
  • Proven track record of developing and executing innovative, high-impact content strategies that drive engagement, conversions, and measurable revenue growth
  • Extensive expertise in SEO, content marketing, omnichannel content strategies, and emerging digital content trends
  • Advanced proficiency with enterprise-level content management systems (CMS), analytics platforms, marketing automation tools, and AI-driven personalization technologies
  • Exceptional writing, editing, and storytelling skills, with the ability to craft compelling, brand-aligned narratives across diverse channels
  • Strong executive leadership and strategic planning skills, with experience managing global teams, navigating matrixed organizations, and leading complex, cross-functional projects
  • Fluency in English is essential
  • proficiency in additional languages (e.g., Spanish, French, German, Mandarin) is highly advantageous for supporting global content localization and multicultural campaigns
  • Demonstrated expertise in data analysis, performance optimization, and using insights to refine strategies and achieve business objectives
  • Deep passion for the travel industry, with a nuanced understanding of how content influences traveller behaviour, decision-making, and loyalty
Job Responsibility
Job Responsibility
  • Develop and own the global content strategy, aligning it with business goals and brand vision
  • Act as a key advisor to senior leadership, influencing enterprise-wide strategies
  • Drive innovation by implementing emerging technologies and best practices in content creation and distribution
  • Oversee the planning, creation, distribution, and governance of content across all platforms (digital and offline)
  • Ensure the content ecosystem delivers seamless and personalized customer experiences
  • Establish scalable processes for content development, localization, and distribution
  • Build, mentor, and lead high-performing content teams, fostering collaboration and accountability
  • Identify skill gaps and provide professional development opportunities for team growth
  • Develop advanced frameworks for measuring content performance and tying metrics to ROI and strategic outcomes
  • Leverage data insights to refine content strategies and improve KPIs like engagement and conversion rates
  • Fulltime
Read More
Arrow Right

Social ads - growth marketer

Alan is building a vertically integrated health partner that unites insurance an...
Location
Location
France , Paris
Salary
Salary:
Not provided
alan.com Logo
Alan
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 1 years in paid social advertising (D2C, e-commerce, or B2C tech)
  • Deep hands-on expertise with Meta Ads (Facebook & Instagram): campaign structure, audience targeting, creative testing, bidding strategies
  • Comfortable managing significant budgets (€50K+/month)
  • Creative performance analysis: What makes an ad work - hook rates, retention, decay patterns
  • Analytical & data-driven: Comfortable with funnel analysis, CAC optimization, ROAS calculations
  • Creative collaboration: Can brief creatives clearly and give constructive feedback on ad assets
  • Hands-on executor: Builds, launches, and optimizes campaigns independently with a test-and-learn mindset
  • Fluent in English
  • Fluent in French
Job Responsibility
Job Responsibility
  • Own Meta (Facebook & Instagram) as a core channel: Own the Meta strategy end-to-end, define priorities, align with business goals, manage budgets, and ensure the channel consistently supports Alan’s growth objectives across all stages of the funnel
  • Maintain the account for scale, with architectures that maximize learning, signal quality, and stability (broad audiences, simplified structures, clear learning loops, nomenclature)
  • Run day-to-day optimizations across budgets, pacing, learning phases, audience quality, and segment-level performance
  • Scale self-serve signatures volume while keeping CAC healthy for TNS (freelancers, self-employed), companies and individuals (retirees, civil servants)
  • Support sales acquisition by developing and scaling the lead-gen engine on Meta, working closely with Marketing Ops to deliver leads at efficient costs
  • Stay ahead of platform evolution (Andromeda algorithm, advantage+ shifts, API evolutions, ad formats) and turn them into competitive edges through close collaboration with our Meta Account Manager
  • Explore and validate TikTok: Own the exploratory strategy for TikTok: define hypotheses, success metrics, creative directions, and run early experiments on audiences, formats, and messaging to evaluate the channel’s potential for signatures and lead gen
  • Set up and manage the operational foundations (structure, tracking, reporting, budget management), launch and optimize early campaigns, and ensure measurement is in place to validate performance reliably
  • Document learnings and build the TikTok playbook, documenting what works, what doesn’t, and the conditions for future scaling, to guide long-term investment decisions and cross-channel strategy
  • Partner with the Ad Creative Lab: Brief the Creative Strategist on platform insights, performance data, and creative direction
What we offer
What we offer
  • Fair rewards. Generous equity packages complement your base salary, for permanent contracts only
  • Flexible Office. Amazing office space at our HQ, sponsored co-working hubs or a full-remote experience with home office equipment sponsorship, we want you to live where you’re the happiest
  • All the tools you need. Top of the range equipment: Macbook Pro, keyboard, laptop stand, monitor, and Bose noise-canceling headphones
  • Flexible vacation policy and flexible working hours. Organize your time as you wish
  • Delightful healthcare insurance: Extremely comprehensive health insurance - 100% for you and your children, 90-100% for partners depending on your country (permanent contracts only)
  • Transport. Country-specific commuter benefits
  • Learning & Training opportunities. A highly flexible Training policy free books and budget to attend and speak at conferences if the opportunity arises
  • Personal growth through coaching: At Alan, coaching isn't just a perk - it's core to who we are. Every Alaner is paired with a dedicated coach from day one, who helps maximize their impact, nurture engagement, and navigate Alan's values to develop their full potential
  • Parental leave. Extended parental leave for all new parents, for permanent contracts only
  • Fulltime
Read More
Arrow Right

Social Ads - Growth Marketer

Alan is experiencing explosive growth, and social media advertising has become o...
Location
Location
France , Paris
Salary
Salary:
Not provided
alan.com Logo
Alan
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 1 years in paid social advertising (D2C, e-commerce, or B2C tech)
  • Deep hands-on expertise with Meta Ads (Facebook & Instagram): campaign structure, audience targeting, creative testing, bidding strategies
  • Comfortable managing significant budgets (€50K+/month)
  • Creative performance analysis: What makes an ad work - hook rates, retention, decay patterns
  • Bonus: TikTok Ads experience or strong curiosity to learn
  • Analytical & data-driven: Comfortable with funnel analysis, CAC optimization, ROAS calculations
  • Creative collaboration: Can brief creatives clearly and give constructive feedback on ad assets
  • Hands-on executor: Builds, launches, and optimizes campaigns independently with a test-and-learn mindset
  • Fluent in English
  • Fluent in French
Job Responsibility
Job Responsibility
  • Own Meta (Facebook & Instagram) as a core channel: Own the Meta strategy end-to-end, define priorities, align with business goals, manage budgets, and ensure the channel consistently supports Alan’s growth objectives across all stages of the funnel
  • Maintain the account for scale, with architectures that maximize learning, signal quality, and stability (broad audiences, simplified structures, clear learning loops, nomenclature)
  • Run day-to-day optimizations across budgets, pacing, learning phases, audience quality, and segment-level performance
  • Scale self-serve signatures volume while keeping CAC healthy for TNS (freelancers, self-employed), companies and individuals (retirees, civil servants)
  • Support sales acquisition by developing and scaling the lead-gen engine on Meta, working closely with Marketing Ops to deliver leads at efficient costs
  • Stay ahead of platform evolution (Andromeda algorithm, advantage+ shifts, API evolutions, ad formats) and turn them into competitive edges through close collaboration with our Meta Account Manager
  • Explore and validate TikTok: Own the exploratory strategy for TikTok: define hypotheses, success metrics, creative directions, and run early experiments on audiences, formats, and messaging to evaluate the channel’s potential for signatures and lead gen
  • Set up and manage the operational foundations (structure, tracking, reporting, budget management), launch and optimize early campaigns, and ensure measurement is in place to validate performance reliably
  • Document learnings and build the TikTok playbook, documenting what works, what doesn’t, and the conditions for future scaling, to guide long-term investment decisions and cross-channel strategy
  • Partner with the Ad Creative Lab: Brief the Creative Strategist on platform insights, performance data, and creative direction
What we offer
What we offer
  • Fair rewards. Generous equity packages complement your base salary, for permanent contracts only
  • Flexible Office. Amazing office space at our HQ, sponsored co-working hubs or a full-remote experience with home office equipment sponsorship, we want you to live where you’re the happiest
  • All the tools you need. Top of the range equipment: Macbook Pro, keyboard, laptop stand, monitor, and Bose noise-canceling headphones
  • Flexible vacation policy and flexible working hours. Organize your time as you wish
  • Delightful healthcare insurance: Extremely comprehensive health insurance - 100% for you and your children, 90-100% for partners depending on your country (permanent contracts only)
  • Transport. Country-specific commuter benefits
  • Learning & Training opportunities. A highly flexible Training policy free books and budget to attend and speak at conferences if the opportunity arises
  • Personal growth through coaching: At Alan, coaching isn't just a perk - it's core to who we are. Every Alaner is paired with a dedicated coach from day one, who helps maximize their impact, nurture engagement, and navigate Alan's values to develop their full potential
  • Parental leave. Extended parental leave for all new parents, for permanent contracts only
  • Fulltime
Read More
Arrow Right
New

Lifeguard

We Put the World on Vacation Travel + Leisure Co. is the world's leading vacatio...
Location
Location
United States , Orlando
Salary
Salary:
16.00 USD / Hour
travelandleisureco.com Logo
Travel + Leisure Co.
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Certified or ability to become certified: Red Cross Deep Water Lifeguard, CPR / First Aid certified, and/or Water Safety
  • Ability to work in a fast paced environment
  • Strong ability to communicate effectively with employees, guest and owners
  • Possess ability to work independently and follow instructions
  • A professional appearance and positive, can-do attitude with team focus
Job Responsibility
Job Responsibility
  • Monitor the pool and surrounding areas. Ensure that the pool area is safe and secure at all times. Communicate with guests to make them aware of the safety rules of the pool area(s)
  • Provide medical attention and conduct water rescues if necessary
  • Assist with resort activities and events in the pool area
What we offer
What we offer
  • Medical
  • Dental
  • Vision
  • Flexible spending accounts
  • Life and accident coverage
  • Disability
  • Paid time off, parental leave and holidays
  • Wish day paid time to volunteer at an approved organization of your choice
  • 401k with employer match
  • Legal and identify theft plan
  • Parttime
Read More
Arrow Right
New

Specialist, Marketing Events

The Specialist, Events is responsible for planning, coordinating, and executing ...
Location
Location
United States , Phoenix
Salary
Salary:
Not provided
travelandleisureco.com Logo
Travel + Leisure Co.
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or equivalent, college degree preferred
  • Understanding of timeshare industry, products, and clubs
  • Excellent project management and cross-functional collaboration skills
  • Strong motivation to learn, willingness to be a team player, yet operate independently as required while exercising discretion and independent judgment
  • Demonstrated organizational skills and attention to detail
  • Demonstrated ability to work well under pressure and meet deadlines
  • Demonstrates accuracy and thoroughness in work to ensure quality
  • Written and verbal communication skills to execute timely and effective communication
  • Demonstrates strong critical thinking skills
  • Strong networking skills to build appropriate relationships throughout a broad organization
Job Responsibility
Job Responsibility
  • Hosts all event types across Travel + Leisure Co. brands, both onsite and offsite, engaging directly with owners, resort and venue personnel, and marketing and sales leaders
  • Research event logistics and determine overall event concepts that remain inside monetary budgets and will lead to sales success
  • Build strategic relationships with site sales and marketing leaders to enhance event quality, guest satisfaction, and operational efficiencies
  • Plan and manage multiple events at various stages simultaneously
  • Communicates with site-level sales and marketing, business operations, and resort operations leaders to ensure events are executed on schedule and objectives are achieved
  • Submits event details, proformas, and contracts to senior leadership for cost approvals
What we offer
What we offer
  • Medical
  • Dental
  • Vision
  • Flexible spending accounts
  • Life and accident coverage
  • Disability
  • Paid time off
  • Parental leave
  • Holidays
  • Wish day paid time to volunteer
  • Fulltime
Read More
Arrow Right
New

Registered Nurse/Licensed Practical Nurse

Azria Health is currently seeking an experienced RN/LPN position. If you want to...
Location
Location
United States , Winterset
Salary
Salary:
Not provided
azriahealth.com Logo
Azria Health Longview
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Current license
  • Previous experience in a Long Term Care facility
  • Previous experience in Long Term Care management and planning
  • Strong interpersonal and communication skills, both written and verbal
  • Ability to manage multiple priorities
What we offer
What we offer
  • Paid vacation
  • Holidays
  • Medical and dental insurance
  • Fulltime
Read More
Arrow Right
New

Assistant Managers

We are looking for quality and talented Assistant Managers to join our teams on ...
Location
Location
Australia , Narooma
Salary
Salary:
76500.00 - 120000.00 AUD / Year
merivale.com Logo
Merivale
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of relevant experience in the industry
  • Experience managing a team of employees, creating rosters, and making sure staff clock in and out
  • Experience working in a restaurant, bistro or hotel
  • Ability to manage employee conflicts and resolve workplace grievances
  • Work closely with senior managers on business performance, including but not limited to forecasting, labour costs, and P&L's
  • Have a good understanding of workplace health and safety
  • The ability to drive the business forward through suggested improvements and change
What we offer
What we offer
  • Paid parental leave and flexible return to work support for new parents
  • Amazing discounts at 90+ venues
  • Career and development opportunities, learning from the best
  • Employee Assistance Program
  • Employee Referral Program
  • Fulltime
Read More
Arrow Right
New

Venue Management

We are on the lookout for experienced hospitality professionals to join our fami...
Location
Location
Australia , Narooma
Salary
Salary:
76500.00 - 120000.00 AUD / Year
merivale.com Logo
Merivale
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2-3 years' experience in a similar role
  • great can-do attitude
  • places guest experience first
Job Responsibility
Job Responsibility
  • Leading a large team of fun-loving individuals to ensure that they are consistently delivering an exceptional experience to our guests
  • Maintaining a vibrant and inviting atmosphere, ensuring our venue is always immaculate
  • Ensuring that our focus is always on the guests and their experience
  • Managing strong financial controls as well as initiating and executing growth strategies to increase top-line sales
What we offer
What we offer
  • Paid parental leave and flexible return to work support for new parents
  • Amazing discounts at 90+ venues
  • Career and development opportunities through the Merivale Academy
  • Employee Assistance Program
  • Employee Referral Program
  • Fulltime
Read More
Arrow Right