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Freelance Art Director, Video

Canada, Toronto 31.00 - 55.00 CAD / Hour · Job Posted February 18, 2026
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Job Description

This Art Director at Hogarth is a hands-on creative who develops, guides, and elevates the visual execution of a brand’s storytelling across assigned projects-primarily video. Partnering closely with creative, brand, motion, and production teams, this role leads work end-to-end (from brief and concept through design, art direction, execution, and final delivery), ensuring ideas translate clearly and effectively into finished content.

Job Responsibility

  • Collaborate with creative and brand leads across a variety of projects, primarily video
  • Partake in end-to-end (brief → concept → design/art direction → execution → final delivery), not concept-only
  • Be hands-on in execution: create/design key visuals, layouts, and final assets (not just directing others)
  • Develop and deliver comprehensive storyboards, translating scripts and creative concepts into clear frames, shots, beats, and timing
  • Define, evolve, and maintain motion design systems to align with brand look, tone, and guidelines
  • Partner closely with motion designers to maintain animation quality and ensure consistency across deliverables
  • Provide still art direction for shoots (photo/video): define look/feel, references, compositions
  • guide on-set decisions as needed
  • Review storyboards, style frames, and final cuts for visual excellence
  • ensure all work aligns to brand guidelines
  • Art direct and design for video-led content, ideally including corporate/brand storytelling and talking-head/interview formats with strong creative sensibility
  • Partner with producers, editors, and creative leads to ensure storyboards and creative intent carry cleanly through production and post
  • Interface with clients on creative decisions, including video formats, messaging clarity, delivery formats, and scope
  • Provide clear feedback and honest assessments
  • communicate effectively with internal teams and clients
  • Stay organized across multiple priorities
  • strong time management / project management
  • Detail-oriented, collaborative team player
  • Work effectively in a fast-paced, ever-changing environment

Requirements

  • Graphic Arts / Fine Arts degree or relevant experience
  • 5–10+ years of relevant design and Art Director experience
  • Strong portfolio demonstrating typography, design craft, conceptual problem-solving, and finished deliverables
  • Extensive storyboarding experience is required (storyboards for video/live-action
  • animatics a plus)
  • Demonstrated ability to work on compelling video content for corporate B2B clients
  • Experience with corporate / talking-head (interview/testimonial) content, with a creative sensibility (preferred)
  • Experience with still art direction (photo/video shoots) and/or creating shot lists/visual references (as applicable)
  • Ability to come up with original solutions
  • creative flair/strong eye
  • Proficient in Adobe Creative Suite
  • Familiarity with social and digital media
  • fresh, bold approach, and AI
  • Strong communication, organization, time management, and project management skills
  • Curious, self-starter, strategic thinker
  • positive/open-minded
  • solutions-oriented
  • adaptable
  • Comfort partnering with motion teams and maintaining motion design consistency/quality across workstreams
  • Ability to collaborate with and present to clients
  • align stakeholders on creative direction, messaging clarity, deliverables, and scope

What we offer

  • Work in a collaborative, borderless environment where craft excellence is valued
  • Innovation is encouraged
  • AI and next-generation tools are used to amplify not replace human creativity
  • Access to diverse projects
  • Global career opportunities
  • Backing of WPP’s unmatched network
  • Place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment
  • Committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers

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