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Franchise Strategy & Location-Based Experiences Manager

United States, Glendale Employment contract 105100.00 - 140900.00 USD / Year · Job Posted May 29, 2026
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Job Description

Franchise Strategy and Location-Based Experiences Manager supports the development and execution of franchise strategies for Duffy and Friends and project management for Disney Location‑Based Experiences (DLBE) within Disney Parks International (DPI). This role contributes to cross‑site coordination, strategic analysis, and executional support, partnering closely with franchise leadership and cross‑functional stakeholders to deliver cohesive, on‑brand, and commercially effective initiatives in a highly matrixed environment.

Job Responsibility

  • Support the development and execution of franchise strategies for Duffy and Friends and project management for Disney Location‑Based Experiences
  • Cross‑Portfolio Coordination & Project Execution
  • Support the ongoing evolution of the Duffy and Friends brand
  • Support development and execution of integrated content and marketing strategies
  • Assist in advancing franchise level commercial innovation initiatives
  • Partner with Corporate Alliance teams to evaluate potential brand partners
  • Support activation of a corporate social responsibility campaign
  • Assist with managing day‑to‑day communication across relevant licensees, vendors, and internal partners
  • Support creative, design, and attraction development review processes
  • Assist in monitoring execution and installation milestones
  • Support project management and lifecycle coordination
  • Support research, analysis, and synthesis related to DLBE business performance

Requirements

  • 3 years of experience in strategy, project management, marketing, or franchise related roles within a fast-paced, matrixed environment
  • Strong analytical, communication, and presentation skills, both verbal and written
  • Demonstrated ability to collaborate cross-functionally and support senior stakeholders without direct authority
  • High attention to detail, strong organizational skills, and ability to manage multiple priorities simultaneously
  • Creative, data-informed mindset with the ability to translate insights into clear recommendations
  • Word, Excel, Outlook, CoPilot, PowerPoint, Keynote, Photoshop CS, Illustrator CS, Quicktime Player, VLC, and manage FTP site and server
  • SmartSheet, Airtable, or other project management software
  • Bachelor's degree required

Nice to have

Adobe Creative Suite, Firefly, Workfront, Acrobat

What we offer

  • Health and savings benefits
  • Educational opportunities
  • Special extras that only Disney can provide
  • Bonus and/or long-term incentive units may be provided as part of the compensation package
  • Full range of medical, financial, and/or other benefits
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