Field Marketing Manager Job at Verkada (Tokyo)

Field Events Marketing Manager

We're looking for an experienced Field Marketing Manager to drive pipeline gener...

Location

United States , San Francisco

Salary:

130000.00 - 165000.00 USD / Year

Arize

Expiration Date

Until further notice

Requirements

3+ years of B2B field marketing experience with strong event management background, preferably in technical or developer-focused companies
Proven track record managing both large-scale conferences (500+ attendees) and intimate executive/customer events with demonstrable pipeline impact
Experience with end-to-end event logistics including venue selection, vendor negotiations, budget management, registration, and day-of execution
Strong ability to partner with sales teams to identify high-value event opportunities and convert attendees into qualified pipeline
Excellent project management skills with ability to juggle multiple events and campaigns simultaneously across different regions
Experience negotiating with vendors (venues, caterers, AV providers) and managing event budgets effectively
Strong messaging and positioning skills with ability to craft compelling narratives for technical audiences and create event-specific content
Data-driven mindset with experience tracking event ROI, pipeline contribution, and using insights to optimize future programs
Self-starter who thrives in fast-paced environments and can manage both strategic planning and hands-on execution
Based in or willing to relocate to the San Francisco Bay Area

Job Responsibility

Own pipeline targets for assigned regions/segments and develop integrated field marketing programs to generate and accelerate opportunities
Partner closely with sales leadership and account executives to identify target accounts, understand regional priorities, and create campaigns that move deals forward
Develop and execute localized marketing campaigns across multiple channels including events, digital advertising, direct mail, email, and partner marketing
Design and execute targeted ABM plays for strategic accounts in partnership with sales
Own field event strategy as a key pipeline driver, including executive dinners, customer roundtables, developer meetups, and sponsored activations at industry conferences
Develop compelling messaging and positioning for regional campaigns that speak to customer pain points and Arize's differentiation
Establish clear metrics for all field marketing programs with focus on pipeline generation, opportunity acceleration, and ROI

What we offer

competitive equity package
medical
dental
vision
401(k) plan
unlimited paid time off
generous parental leave plan
others for mental and wellness support

Fulltime

Field Marketing Manager, Public Sector

Appian is actively seeking a Field Marketing Manager, Public Sector, reporting t...

Location

United States , McLean

Salary:

Not provided

Appian Corporation

Expiration Date

Until further notice

Requirements

3+ years of field marketing or events experience at a B2G or B2B enterprise software company
Demonstrated experience and deep understanding of the Public Sector marketing landscape (DoD, Federal Civilian, and/or State and Local Government)
Experience managing large and regional event logistics, strategy, and execution
Bachelor’s Degree

Job Responsibility

Develop, manage, and execute integrated marketing plans to support go-to-market efforts in the Public Sector industry
Manage and execute Public Sector industry events and field marketing programs designed to grow and accelerate sales pipeline and revenue
Responsible for operational, implementation and post-program and event reporting and activities
Manage end-to-end planning and execution of a rich portfolio of Public Sector events
Partner closely with Public Sector Field Sales to define goals and implement a marketing plan
Execute account-based marketing (ABM) tactics
Enable the regional sales team with the latest marketing content and program information
Manage the budget for assigned field programs
Oversee the lead management process for marketing campaigns
Analyze campaign performance in partnership with Marketing Operations

What we offer

Training and Development: department-specific training, continuous learning, dedicated mentorship, First-Friend program
Growth Opportunities: leadership program, Appian University, skills based training, tuition reimbursement
Community: employee-led affinity groups, social, educational, and outreach activities
Reasonable accommodations provided

Fulltime

Field Community Marketing Manager

We are seeking a Field Community Marketing Manager to lead grassroots brand exec...

Location

United States , New York

Salary:

130000.00 USD / Year

1440 Foods Manufacturing

Expiration Date

Until further notice

Requirements

5+ years of field marketing experience in the CPG, beverage, or wellness space
Proven experience hiring, training, and managing field teams or brand ambassadors
Strong project management and organizational skills with the ability to juggle multiple priorities
Demonstrated experience supporting retail sales and working cross-functionally with sales or distributor partners
Strong communication and networking skills
able to build relationships and open doors in local communities
Creative problem-solver with a deep understanding of event execution, brand storytelling, and consumer engagement
Proficient in Microsoft Excel, PowerPoint, and CRM tools (e.g., Repsly or similar platforms)
Willingness to work a flexible schedule, including nights and weekends as needed
Must have a valid U.S. driver’s license and meet company driving policy requirements

Job Responsibility

Develop and execute field marketing strategies that drive awareness, trial, and conversion across priority markets
Recruit, train, and manage a team of part-time brand ambassadors to support local sampling, demos, and retail programs
Lead the planning, execution, and recap of local events, partnerships, and occasion-based sampling programs
Partner with sales teams and distributors to support retail execution and drive velocity at the store level
Identify and build relationships with local influencers, community leaders, gyms, and wellness-focused organizations aligned with brand values
Support retail merchandising efforts and ensure brand consistency in the field across all touchpoints
Collaborate with digital and social media teams to generate engaging content from field activations
Monitor, track, and report on program KPIs and ROI, including sampling volume, store lift, demo conversion, and engagement metrics
Maintain inventory of product and field marketing materials
manage logistics, shipping, and storage

What we offer

Competitive compensation and benefits package
Career development and growth opportunities

Fulltime

Field Marketing Manager - Southern Central Europe

The opportunity to accelerate growth in our key markets we’re evolving our Field...

Location

Spain , Barcelona

Salary:

Not provided

Yokoy

Expiration Date

Until further notice

Requirements

6+ years of experience in field marketing, regional marketing, or integrated B2B programs, ideally within a high-growth SaaS or tech environment
Demonstrated ability to lead regional plans, collaborate with revenue leadership and org and deliver measurable impact across the funnel
Strong understanding of local SCU market dynamics, audience behavior, and competitive landscape
Executive presence and communication skills, with the ability to influence senior stakeholders and lead cross-functional alignment across sales, partnerships, and global marketing
Hands-on experience executing ABM, events, and campaigns, with knowledge of Salesforce and marketing automation tools (e.g. HubSpot, Marketo, 6Sense)
Data-driven mindset, with a strong ability to track performance, extract insights, and optimise programs accordingly
High accountability, autonomy, and a proactive approach to driving results without the need for executional support layers
Fluency in English and either Spanish or French is highly preferred

Job Responsibility

Lead the end-to-end regional marketing strategy for SCEU, translating global marketing programs into high-impact, market-specific programs with the support of central functions
Measure the effectiveness of field marketing programs and be accountable for regional pipeline generation and revenue impact
Own and manage the regional marketing budget, ensuring optimal allocation of spend to maximise ROI across all field marketing initiatives and strategic programs
Serve as the senior marketing advisor to regional and executive GTM leadership - shaping regional priorities, influencing sales strategy and aligning marketing investment with commercial objectives
Represent the voice of the region into the global marketing organisation and ensure global strategy is successfully translated into market
Collaborate with the central integrated marketing team, including PMM, content, events, campaigns and digital teams to ensure local execution reflects brand, messaging, and campaign priorities
Lead regional Account-Based Marketing and work hand-in-hand with the revenue organisation to drive conversion of targeted accounts
Partner with the Growth team to localise and optimise paid media and performance channels in support of quarterly lead, SQL, and pipeline goals
Build out a regional partner marketing strategy with the Partnerships leadership team and execute on local campaigns to drive incremental pipeline through our partner network
Deliver full-funnel execution across: Field events and hosted experiences

What we offer

Receive competitive compensation and equity ownership in Perk
Rest and recharge with our generous allocation of vacation days plus public holidays
Take control of your physical health with your choice of private healthcare or a gym allowance
Know that your loved ones are protected financially through your Life Insurance if the worst were to happen
Join our unforgettable Perk events, including our spectacular annual summer party
Always feel supported with Spring Health, our market-leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones
Make your money go further with our flexible compensation plan
Focus on your family with 17 weeks’ paid parental leave during your child’s first year
Contribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes
Broaden your horizons with up to 20 "Work from Anywhere" days per year

Fulltime