Field Marketing Manager Job at NetBox Labs

Job Description

NetBox Labs is seeking an EMEA Field Marketing Manager to lead and scale our field marketing efforts across Europe. This role will serve as the primary field marketing owner for the EMEA region, responsible for localizing and executing global field marketing programs while also developing region-specific initiatives that drive pipeline growth across multiple countries. Reporting to the Head of Marketing, you will work closely with regional sales, partners, and global marketing to deliver high-impact programs that increase awareness, generate demand, and support revenue growth in EMEA. This is a highly autonomous role suited for a strong regional operator who can navigate the complexity of multi-country marketing and act as the voice of EMEA within the global marketing team. You’ll be focused on increasing awareness of NetBox Labs within our ICP across EMEA while generating pipeline through events, partner programs, and localized campaigns.

Job Responsibility

Plan, produce, execute, and measure a portfolio of country-level, regional, and partner-led events across EMEA, and other regions as needed, both virtual and in-person
Localize global field marketing campaigns, messaging, and content to ensure relevance across diverse EMEA markets
Manage events end-to-end, including pre-event promotion, registration and attendance strategy, on-site execution, and post-event follow-up and conversion
Partner closely with EMEA sales leadership, AEs, SDRs, and partners to align programs to regional pipeline and revenue goals
Measure and report on key performance metrics including pipeline influenced, sourced revenue, conversion rates, and net new contacts
Coordinate multiple concurrent programs across countries, vendors, and partners, balancing global consistency with local needs
Ensure compliance with regional data privacy and event regulations (e.g., GDPR), including consent and data capture best practices
Provide structured feedback to global marketing on regional performance, market needs, and program effectiveness
Train and enable internal teams on EMEA-specific field marketing programs, processes, and cultural insights
Communicate clearly and proactively across marketing, sales, partnerships, and leadership on goals, timelines, and execution details

Requirements

4+ years of B2B software field marketing experience, including events, demand generation, and partner marketing
Prior experience owning EMEA or multi-country field marketing
Experience working in a fast-paced startup or scale-up environment
Strong project management skills with the ability to manage many moving parts across countries and stakeholders
High degree of autonomy, sound judgment, and comfort operating independently in a regional role
Excellent written and verbal communication skills in English
Experience working across time zones with geographically dispersed teams
Familiarity with regional compliance requirements such as GDPR and opt-in best practices
Comfort collaborating with sales, partners, and cross-functional teams in different cultural contexts
An iterative mindset with the ability to adapt programs quickly based on regional performance and feedback
Experience marketing to a technical audience, ideally within enterprise infrastructure or developer-focused software
Proficiency with HubSpot and sales engagement tools (e.g., Salesloft)

Nice to have

Previous work experience in networking or IT infrastructure space and/or high-growth B2B technology companies
Proficiency in a European language
Experience in building programs that successfully engage executive buyers

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