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As Wiz continues to expand its presence in Japan, we are seeking a results-driven Field Marketing Manager to lead and execute demand generation initiatives in collaboration with internal & external stakeholders in Japan. In this strategic role, you will develop and activate go-to-market campaigns, prioritize marketing investments, and deliver measurable business outcomes. You will work cross-functionally with the Japan Sales team, regional Field Marketing, Partner Marketing, and the broader marketing organization to accelerate pipelines. This position reports to the Head of Japan Marketing.
Job Responsibility:
Develop and execute integrated marketing plans aligned with Japan business priorities to drive brand awareness and pipeline growth across Japan
Localize and execute global campaigns aligned with regional field marketing strategies
Manage & execute detailed campaign plans including objectives, messaging, channels, calls to action, follow-up processes, and performance metrics
Manage procurement, legal and purchasing workflows, ensuring compliance with internal processes and timely vendor payments
Partner with digital, BDR, and campaign teams to ensure lead list uploads, follow-up processes, and pre/post-event comms are executed effectively
Lead & support vendor management, event logistics, swag shipments, etc
Manage an organized system for regional event calendars, assets, and post-event documentation
Track & report measurement of key marketing activities and event performance metrics
Requirements:
5+ years of experience in marketing within B2B SaaS or enterprise technology environments in Japan
Proven success in developing and executing high-impact marketing campaigns
Strong project management skills with a sharp attention to detail
Demonstrated ability to align marketing initiatives with measurable business outcomes
Experience executing field marketing activities such as webinars, trade shows, and partner events
Proficiency with marketing and analytics tools such as Marketo, Salesforce, Tableau, and 6sense
Self-starter with excellent communication skills and the ability to work independently and cross-functionally
Strategic thinker with a data-driven mindset and a focus on continuous improvement
Team collaborator, and enjoy the start-up environment with ambiguity