Field Marketing Manager Job at Oxford Economics (London)

Field Marketing Manager

Oxford Economics

Location:
United Kingdom , London

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Oxford Economics, a leading global economic research and consultancy firm, is seeking a high-calibre EMEA Marketing Manager to lead and execute regional go-to-market strategies that drive business growth and brand engagement across two key markets. Reporting directly to the Global Director of Marketing, this role will take ownership of marketing strategy and execution for the EMEA region, shaping impactful regional programs that align with global priorities and resonate with local audiences. You’ll serve as the strategic link between global marketing leadership and the on-the-ground needs of our commercial teams, ensuring cohesion across campaigns, consistency in messaging, and strong ROI. You will lead marketing initiatives across the full funnel - from top-of-funnel brand awareness through to lead generation and customer engagement - leveraging a wide range of channels and tactics. In addition to managing a regional marketer in EMEA you’ll collaborate closely with colleagues in global marketing, product marketing, BD, and sales to ensure that campaigns are tailored, effective, and insight-driven.

Job Responsibility:

Design and implement robust regional marketing strategies across the EMEA region, informed by input from global marketing, business development, and portfolio leads
Continually adapt strategies in response to market trends and evolving customer behaviours
Lead integrated marketing campaigns across the EMEA regions, ensuring execution is aligned to global messaging and tailored to regional needs
Champion customer segmentation, persona development, and lifecycle marketing to ensure campaigns are targeted and effective
Act as the voice of the EMEA region within global marketing conversations - advocating for regional needs, insights, and priorities
Work closely with the Marketing Operations Manager to ensure high standards in campaign data hygiene, CRM usage, and performance analytics
Drive cross-regional campaign execution, from global campaign rollouts to new product launches
Develop global campaign plans and lead global execution for assigned global marketing programs
Manage and mentor one junior regional marketers – based in the EMEA region
Identify and manage relationships with external vendors and freelancers
Monitor campaign results and lead reporting to ensure activities are tied to commercial goals and KPIs
Regularly review BD feedback, pipeline data, and performance insights to inform campaign optimisation
Champion process improvements and knowledge

Requirements:

Bachelor’s degree in Marketing, Communications, or a related field
Minimum 5 years of B2B marketing experience, ideally with international exposure across the EMEA region
Prior people management experience, including coaching and team development
Proficiency in marketing automation platforms (preferably Pardot) and CRM tools (Salesforce experience a plus)
Strong skills in audience segmentation, campaign execution, and performance analysis
Experience managing complex stakeholder relationships in a matrixed, international organisation
Excellent written and verbal communication skills in English
other European languages a plus
Up-to-date with best practices across digital channels, including email, social, content marketing, and paid media
Organised, process-oriented, and comfortable managing multiple projects across time zones
Strong presentation, influencing, and stakeholder engagement skills
Experience using design tools such as Canva or Adobe Creative Suite is advantageous

Nice to have:

Experience using design tools such as Canva or Adobe Creative Suite is advantageous
other European languages a plus

What we offer:

Private Healthcare
Employee Assistance Program
Enhanced Maternity and Paternity Leave
Workplace Nursery Scheme
Cycle to Work Scheme
Hybrid/Flexible Working
Team Gatherings and Connection Boost

Additional Information:

Job Posted:
January 03, 2026

Employment Type:

Fulltime

Work Type:

Hybrid work

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