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Aramark Student Nutrition provides food and nutrition services to over 350 school districts in the U.S. It offers public and private education institutions a variety of dining options including breakfast and lunch programs, after-school snacks, catering, nutrition education and retail operations. We partner with schools to create culinary experiences that propel students to success. Our goal is to provide healthy, nutritional meals with a stellar dining experience for our communities.
Job Responsibility:
Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
Strategic Planning, Innovation and Creativity: Develop Marketing Plans
new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request for Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
Build Relationships with clients, organization department heads and subgroups/ community groups
Requirements:
B.A. and/or MBA, with 7+ years marketing experience
Microsoft Office Suite: Word, Excel and Power Point
Influencing without formal authority – able to create an informal network to support program pilots, implementation and collection of best practices and measurement
Strategic agility – the ability to be the region marketing strategist and advisor to the RVP
Business analysis – ability to track, analyze, and present results from marketing program implementation
Project management – Multiple tasks will be managed at one time resulting in a need for strong time management and multi-tasking skills
Organizational savvy – Ability to speak to multiple levels within the region, representing a ‘big-picture’, business-oriented view of development
Dealing with Ambiguity – able to get in, assess the situation, identify key players, set an action plan, and deliver
Results-oriented – analytical skills and ability to think strategically about the business are essential
accountable for achieving the region’s financial goals through collaboration with the operations team
Requires at least 2 years of product, marketing and / or merchandising experience
Requires people management experience for at least 1-2 direct reports
Requires a bachelor’s degree or equivalent experience in business or marketing
A proven ability to increase sales and measure the impact/return on investment on implementation of programs
A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
Must be able to efficiently utilize social media and MS Office products to accomplish work tasks