CrawlJobs Logo

Field Marketing & Events Manager, Public Sector

scale.com Logo

Scale

Location Icon

Location:
United States , Washington, DC

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

143000.00 - 178200.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

At Scale, we believe that AI will dramatically improve the world, and our mission is to accelerate the development of AI. As Scale continues to build and develop its field marketing and event program within the public sector space, we are looking for an Events & Field Marketing Manager to support our U.S. Federal Government team in their event and field marketing initiatives including but not limited to third-party trade show sponsorships, Scale hosted executive events, Scale hosted practitioner events and meetups, and our annual flagship AI Leadership Summit. You will be part of a rapidly growing team with the opportunity to manage and execute events from start to finish, drive lead generation and pipeline growth, and plan event programming with the largest names in AI.

Job Responsibility:

  • Execute all planning and logistics for all federal executive dinners, meetups, happy hours, and sponsored trade shows
  • Establish event activities in line with sales goals and deal acceleration, prioritizing goals from the Federal team leadership and Business Development team on event location and audience
  • Manage contractor relationships including event production firms and outside vendors, and event budgets
  • Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
  • Track event campaign performance, measuring ROI, results, and metrics through Salesforce
  • Own all aspects of Scale’s annual hosted federal conferences
  • Support the AI Governance and Policy portion of Scale’s annual Scale Summit conference, including content, speaker logistics, agenda, and overall in-person and remote event experience
  • Interface with external executives and their teams in order to secure speakers and support their presentation planning for Scale hosted events and conferences

Requirements:

  • Minimum 5+ years experience in event marketing or event management with Federal marketing
  • Experience fully managing and executing events ranging from 30 to 500+ attendees
  • Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders
  • Impeccable attention to detail and proactive approach to troubleshooting
  • Excellent written and verbal communication skills
  • Willingness to travel up to 50%

Nice to have:

  • Experience with Hubspot, Salesforce, and Outreach
  • Collaborative and positive attitude, with ability to work across teams including with executive leadership and external executives
  • Community experience a plus
What we offer:
  • Comprehensive health, dental and vision coverage
  • retirement benefits
  • a learning and development stipend
  • generous PTO
  • equity based compensation
  • may be eligible for additional benefits such as a commuter stipend

Additional Information:

Job Posted:
March 20, 2026

Employment Type:
Fulltime
Icon
Scale - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Field Marketing & Events Manager, Public Sector

Field Marketing Manager, Public Sector

Appian is actively seeking a Field Marketing Manager, Public Sector, reporting t...
Location
Location
United States , McLean
Salary
Salary:
Not provided
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of field marketing or events experience at a B2G or B2B enterprise software company
  • Demonstrated experience and deep understanding of the Public Sector marketing landscape (DoD, Federal Civilian, and/or State and Local Government)
  • Experience managing large and regional event logistics, strategy, and execution
  • Bachelor’s Degree
Job Responsibility
Job Responsibility
  • Develop, manage, and execute integrated marketing plans to support go-to-market efforts in the Public Sector industry
  • Manage and execute Public Sector industry events and field marketing programs designed to grow and accelerate sales pipeline and revenue
  • Responsible for operational, implementation and post-program and event reporting and activities
  • Manage end-to-end planning and execution of a rich portfolio of Public Sector events
  • Partner closely with Public Sector Field Sales to define goals and implement a marketing plan
  • Execute account-based marketing (ABM) tactics
  • Enable the regional sales team with the latest marketing content and program information
  • Manage the budget for assigned field programs
  • Oversee the lead management process for marketing campaigns
  • Analyze campaign performance in partnership with Marketing Operations
What we offer
What we offer
  • Training and Development: department-specific training, continuous learning, dedicated mentorship, First-Friend program
  • Growth Opportunities: leadership program, Appian University, skills based training, tuition reimbursement
  • Community: employee-led affinity groups, social, educational, and outreach activities
  • Reasonable accommodations provided
  • Fulltime
Read More
Arrow Right

Event and Partnership Manager

We are currently seeking an experienced Event and Partnership Manager to expand ...
Location
Location
Italy , Milan
Salary
Salary:
Not provided
archiproducts.com Logo
Archiproducts
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Previous experience with developing event partnerships
  • Solid network of contacts in the design, fashion, beauty, food & beverage or cultural sectors
  • Excellent communication and negotiation skills
  • Strong goal orientation
  • Capacity to work independently and be proactive while managing multiple projects and deadlines
  • Proficiency in English for interactions with international clients
  • Required experience: 3 years
Job Responsibility
Job Responsibility
  • Identify and contact potential clients (event agencies, production companies, brands) interested in hosting exclusive events in our space
  • Build and manage long-term relationships with strategic partners in the fields of design, fashion, beauty, food & beverage, culture and more
  • Develop and implement partnership strategies to position the venue as the primary choice for innovative and high-profile events in Milan
  • Lead PR and relationship-building activities by participating in networking events and representing the venue at important industry meetings
  • Collaborate with the marketing team to promote the venue and its offerings through digital and physical channels
What we offer
What we offer
  • Work in a dynamic and inspiring environment
  • Opportunity to work with a creative, results-driven team
  • Gain access to exclusive events
  • Expand your network within elite sectors
  • Fulltime
Read More
Arrow Right

Senior Technical Product Marketing Manager

We are seeking an enthusiastic Senior Technical Product Marketing Manager to dev...
Location
Location
United States
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in Service Management, along with hands-on experience in implementing Service Management solutions
  • Over 7 years of experience in technical product marketing, solutions consulting, implementation, sales engineering, or product management, preferably within ITSM, ESM, or ITOM software sectors
  • A comprehensive understanding of the priorities and needs of ITSM and IT operations leaders
  • Exceptional communication skills
  • proficient in presenting and demonstrating the value of products and solutions to IT buyers, influencers, and internal stakeholders
  • Outstanding public speaking and presentation abilities, capable of engaging and inspiring diverse audiences. Demonstrates confidence in both practices and products
  • Strong networking and relationship-building skills. Proficient in establishing trusted relationships with analysts and other influencers through product and solution briefings, demonstrations, evaluations, and engagement in online communities and social media
  • Experience representing organizations at industry events and conferences
  • Relevant certifications in ITSM or related fields are advantageous
Job Responsibility
Job Responsibility
  • Develop compelling, differentiated, and feature-accurate content and messaging that effectively highlights the Atlassian Service Management solution
  • Represent the organization at industry conferences, seminars, and events, delivering presentations and participating in panel discussions
  • Establish and maintain relationships with key stakeholders, including industry leaders, partners, and prospective clients
  • Remain informed about industry trends and advancements to ensure our solutions remain competitive and relevant
  • Serve as a spokesperson for the organization, providing insights and thought leadership on Service Management practices and innovations
  • Engage directly with senior leadership teams at our largest customers to facilitate their understanding of the transition to the Atlassian Service Management solution, emphasizing the integration of practices, personnel, and product
  • Collect feedback from external engagements to inform product development and strategic initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • bonuses
  • commissions
  • equity
  • Fulltime
Read More
Arrow Right

Field Marketing Manager

Appian is actively seeking a Field Marketing Manager reporting to the Senior Fie...
Location
Location
United States , McLean
Salary
Salary:
Not provided
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of field marketing or events experience at a B2G or B2B enterprise software company
  • Experience managing large and regional event logistics, strategy, and execution
  • Bachelor’s Degree
Job Responsibility
Job Responsibility
  • Manage end-to-end planning and execution of a rich portfolio of Public Sector events, including major industry trade shows, regional seminars, and executive roundtables
  • Partner closely with Public Sector Field Sales to define goals and implement a marketing plan that drives lead generation and account expansion activities
  • Execute account-based marketing (ABM) tactics, aligning them with account-specific plans to penetrate and expand target accounts
  • Enable the regional sales team with the latest marketing content and program information
  • Manage the budget for assigned field programs, ensuring activities are delivered on time and within budget, while tracking and reporting on ROI
  • Oversee the lead management process for marketing campaigns, ensuring an effective handoff to sales to maximize pipeline conversion
  • Analyze campaign performance in partnership with Marketing Operations, using data to make recommendations for future optimization and strategic decisions
  • Ability to travel 25-30%
What we offer
What we offer
  • Health coverage
  • Employee Assistance Program (EAP) with free mental health support
  • Life and disability insurance
  • Employee Stock Purchase Program (ESPP)
  • Retirement/pension plan
  • Wellness dollars
  • Tuition reimbursement
  • Family-forming benefits
  • Fulltime
Read More
Arrow Right

Public Sector Partner Marketing Contractor

We are hiring a Public Sector Partner Marketing Contractor to join a top consult...
Location
Location
United States , Washington, DC; New York, NY
Salary
Salary:
41.00 USD / Hour
solomonpage.com Logo
Solomon Page
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in marketing, Business, or a related field
  • 4–8 years of experience in B2B public sector partner marketing, co-marketing, sales channel marketing, or a related role
  • Proven experience working with technology partners and public sector clients (federal, state, local, NGO, or non-profit)
  • Demonstrated track record of exceeding pipeline goals and driving revenue growth through partner marketing initiatives
  • Experience supporting or nurturing ISV partnerships
  • exposure to AI-focused partnerships is strongly preferred
  • Strong understanding of demand generation and GTM strategy within B2B environments
  • Excellent communication, presentation, and interpersonal skills, with the ability to engage senior and executive stakeholders
  • Ability to work independently and collaboratively in a fast-paced, evolving environment
  • Proficiency with data visualization tools (e.g., Miro, Power BI, Looker, Qlik, Tableau)
Job Responsibility
Job Responsibility
  • Develop and execute public sector partner marketing and co-marketing strategies to drive pipeline growth and revenue
  • Own GTM planning and execution for partner-led and partner-influenced campaigns across public sector segments
  • Manage demand generation initiatives, including integrated campaigns, events, and partner activations
  • Support and nurture emerging ISV partnerships, including those in the AI and technology space
  • Plan and execute partner events, field marketing initiatives, and customer engagement programs
  • Serve as a client-facing marketing partner, collaborating with internal teams and external stakeholders, including executive leadership
  • Analyze campaign and partner performance, translating insights into actionable optimization recommendations
  • Create clear, compelling presentations and reporting to communicate results, strategy, and impact
  • Leverage data visualization and project management tools to track performance, manage workflows, and communicate progress
  • Collaborate cross-functionally with sales, marketing, and partner teams to align on goals, messaging, and execution
What we offer
What we offer
  • medical
  • dental
  • 401(k)
  • direct deposit
  • commuter benefits
  • Fulltime
Read More
Arrow Right
New

Field Marketing Manager

Appian is actively seeking a Field Marketing Manager reporting to the Senior Fie...
Location
Location
United States , McLean
Salary
Salary:
Not provided
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of field marketing or events experience at a B2G or B2B enterprise software company
  • Experience managing large and regional event logistics, strategy, and execution
  • Bachelor's Degree
Job Responsibility
Job Responsibility
  • Manage end-to-end planning and execution of a rich portfolio of Public Sector events, including major industry trade shows, regional seminars, and executive roundtables
  • Partner closely with Public Sector Field Sales to define goals and implement a marketing plan that drives lead generation and account expansion activities
  • Execute account-based marketing (ABM) tactics, aligning them with account-specific plans to penetrate and expand target accounts
  • Enable the regional sales team with the latest marketing content and program information
  • Manage the budget for assigned field programs, ensuring activities are delivered on time and within budget, while tracking and reporting on ROI
  • Oversee the lead management process for marketing campaigns, ensuring an effective handoff to sales to maximize pipeline conversion
  • Analyze campaign performance in partnership with Marketing Operations, using data to make recommendations for future optimization and strategic decisions
  • Ability to travel 25-30%
What we offer
What we offer
  • Health coverage
  • Employee Assistance Program (EAP) with free mental health support
  • Life and disability insurance
  • Employee Stock Purchase Program (ESPP)
  • Retirement/pension plan
  • Wellness dollars
  • Tuition reimbursement
  • Family-forming benefits
  • Training and development during onboarding
  • Dedicated mentorship and First-Friend program
  • Fulltime
Read More
Arrow Right
New

Field Marketing Manager

Appian is actively seeking a Field Marketing Manager reporting to the Senior Fie...
Location
Location
United States , Atlanta
Salary
Salary:
75000.00 - 175000.00 USD / Year
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of field marketing or events experience at a B2G or B2B enterprise software company
  • Experience managing large and regional event logistics, strategy, and execution
  • Bachelor’s Degree
Job Responsibility
Job Responsibility
  • Manage end-to-end planning and execution of a rich portfolio of Public Sector events, including major industry trade shows, regional seminars, and executive roundtables, ensuring a high-quality and professional experience for all attendees
  • Partner closely with Public Sector Field Sales to define goals and implement a marketing plan that drives lead generation and account expansion activities
  • Execute account-based marketing (ABM) tactics, aligning them with account-specific plans to penetrate and expand target accounts
  • Enable the regional sales team with the latest marketing content and program information, ensuring they are equipped for effective follow-up and sales conversations
  • Manage the budget for assigned field programs, ensuring activities are delivered on time and within budget, while tracking and reporting on ROI
  • Oversee the lead management process for marketing campaigns, ensuring an effective handoff to sales to maximize pipeline conversion
  • Analyze campaign performance in partnership with Marketing Operations, using data to make recommendations for future optimization and strategic decisions
  • Ability to travel 25-30%
What we offer
What we offer
  • 401(k) plan with company match
  • flexible time off
  • paid parental leave
  • medical, dental, and vision plans
  • life insurance
  • disability insurance
  • wellness programs
  • flexible spending accounts
  • health savings account contributions
  • employee referral bonus program
  • Fulltime
Read More
Arrow Right
New

Field Marketing Manager

Appian is actively seeking a Field Marketing Manager reporting to the Senior Fie...
Location
Location
United States , Chicago
Salary
Salary:
75000.00 - 175000.00 USD / Year
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of field marketing or events experience at a B2G or B2B enterprise software company
  • Experience managing large and regional event logistics, strategy, and execution
  • Bachelor's Degree
Job Responsibility
Job Responsibility
  • Manage end-to-end planning and execution of a rich portfolio of Public Sector events, including major industry trade shows, regional seminars, and executive roundtables, ensuring a high-quality and professional experience for all attendees
  • Partner closely with Public Sector Field Sales to define goals and implement a marketing plan that drives lead generation and account expansion activities
  • Execute account-based marketing (ABM) tactics, aligning them with account-specific plans to penetrate and expand target accounts
  • Enable the regional sales team with the latest marketing content and program information, ensuring they are equipped for effective follow-up and sales conversations
  • Manage the budget for assigned field programs, ensuring activities are delivered on time and within budget, while tracking and reporting on ROI
  • Oversee the lead management process for marketing campaigns, ensuring an effective handoff to sales to maximize pipeline conversion
  • Analyze campaign performance in partnership with Marketing Operations, using data to make recommendations for future optimization and strategic decisions
  • Ability to travel 25-30%
What we offer
What we offer
  • 401(k) plan with company match
  • flexible time off
  • paid parental leave
  • medical, dental, and vision plans
  • life insurance
  • disability insurance
  • wellness programs
  • flexible spending accounts
  • health savings account contributions
  • employee referral bonus program
  • Fulltime
Read More
Arrow Right