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We are looking for your organizational talent to scale NavVis' event strategy and help fuel further growth! In this cross-functional role, you will join our international and diverse Marketing Team consisting of digital marketing, growth marketing, content, design, and communication experts. This is the first marketing role within the NavVis US entity, meaning you will have the opportunity and responsibility of guiding the future of this function. With your crucial support in the organization of global events for NavVis, you will play an active role in building awareness of our products and services, driving demand, and telling the story of how our unique solutions will solve our target audience’s needs.
Job Responsibility:
Growing NavVis marketing strategy from owning regional events and webinars from conception to execution
Support the organization, planning, and execution of larger corporate events
Execute full cycle in-person and digital event planning (from contracting, negotiating, handling of budgets, invoicing, and vendor management)
Ensure a consistent message and brand at all NavVis regional marketing activity
In close collaboration with the Partner/Reseller and the NavVis Sales team, understand business priorities and market needs and use this knowledge to develop and drive the local NavVis marketing plan
Actively enable partners to ensure their go-to-market is fit for purpose and ensure consistency of our NavVis messages
Coordinate local Partner/Reseller marketing plans with global marketing program team to ensure optimal implementation of marketing initiatives
Track and evaluate results of Partner/Reseller programs that will drive future marketing decisions
Manage 3rd-party agencies to deliver successful marketing campaigns
Requirements:
Bachelor's degree in Marketing, Communications, Hospitality, Event Management or in any other related area
4+ years of B2B event marketing experience
Prior field marketing experience required
Prior experience using HubSpot CRM required
Solid organizational, planning, and project management skills
Proven experience working with sales teams and supporting programs to drive awareness and demand
Proficiency with digital and event marketing execution and a keen understanding of the latest B2B customer engagement tactics
Ability to travel throughout North America ~30% a year
Fluency in English to be able to collaborate with internal and external stakeholders effectively
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