Fiber Commercial Marketing Manager

• Develop and execute quarterly and hyper-local marketing initiatives to achieve acquisition and penetration targets through cross-functional collaboration with Sales, Finance, and Operations, including deployment and post-launch evaluation
• Leverage quantitative performance data and qualitative field insights to identify acquisition trends, performance gaps, and revenue opportunities, translating findings into actionable marketing plans and promotional strategies
• Identify market-level opportunities and risks across penetration, channel mix, competitive dynamics, and build readiness, providing strategic recommendations to capture new customers and strengthen competitive positioning
• Own end-to-end market performance by monitoring results and adjusting plans in response to competitive dynamics, including designing and evaluating structured test-and-learn pilots and localized execution strategies using defined KPIs (conversion, cost per acquisition, churn risk, ROI)
• Develop executive-ready presentations that synthesize complex datasets into clear, compelling narratives, enabling data-driven decisions for senior leadership and field sales teams
• Also responsible for other duties/projects as assigned by business management as needed

• Bachelor's degree in Marketing, Communications, Business, or related field plus 5 years of related work experience OR Advanced degree with 3 years of related experience
• 4-7 years of marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods
• Strong communications skills by presentation, written and verbal methods
• Strong leadership and ability to influence cross-functional teams
• Proven success in local market development in Broadband industry to drive market success
• Expertise in overseeing market intelligence, playbook development, and executing go-to-market strategies for accelerated penetration
• Ability to collaborate with sales and field marketing leaders to develop sales enablement tools that drive market share, revenue growth, and profitability across private properties and multiple product categories
• Strong analytical skills with experience in data-driven decision-making to drive business performance
• Financial acumen with knowledge of ROI drivers, forecasting, and budgeting to manage financial objectives
• Experience in the Residential Broadband Category (Fiber, MSO, ILEC, etc.) preferred
• At least 18 years of age
• Legally authorized to work in the United States

Experience in the Residential Broadband Category (Fiber, MSO, ILEC, etc.)

• medical insurance
• dental insurance
• vision insurance
• flexible spending account
• 401(k)
• employee stock grants
• employee stock purchase plan
• paid time off
• up to 12 paid holidays
• paid parental and family leave
• family building benefits
• back-up care
• enhanced family support
• childcare subsidy
• tuition assistance
• college coaching
• short- and long-term disability
• voluntary AD&D coverage
• voluntary accident coverage
• voluntary life insurance
• voluntary disability insurance
• voluntary long-term care insurance
• mobile service & home internet discounts
• pet insurance
• access to commuter and transit programs
• annual bonus or periodic sales incentive
• Corporate Bonus Target: 15%