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Expression of Interest, Data Analyst

United Kingdom, London · Job Posted July 03, 2026
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Job Description

Our YouTube team is growing, and we are on the proactive lookout for a Data Analyst. The Data Analyst produces insight that drives decisions across the YouTube team and informs the Originals commissioning pipeline.

Job Responsibility

  • Channel Performance - Analyse YouTube channel performance across watch time, CTR, audience retention, subscriber growth, CPMs, return viewers, and audience share to identify trends, risks, and growth opportunities
  • Dashboard Management - Build, maintain, and optimise live reporting dashboards using Looker Studio and BigQuery, ensuring stakeholders have access to accurate, actionable performance data
  • External Intelligence - Conduct competitive and market intelligence using tools such as Tubular Labs, Social Blade, and platform analytics to benchmark performance and identify emerging category trends
  • Format Growth and Analysis - Deliver audience, content format, and growth analysis to inform channel strategy, content investment decisions, and new channel or format opportunities
  • Portfolio Growth Tracking - Monitor portfolio performance against targets, proactively flagging underperformance and providing data-driven recommendations to support business and commercial objectives

Requirements

  • Proven experience in data analytics or digital/media analytics, ideally within YouTube, social media, or digital publishing environments
  • Experience analysing YouTube performance metrics, including watch time, audience retention, CTR, subscriber growth, RPM/CPM, and viewer behaviour
  • Ability to interpret large datasets and translate findings into clear commercial recommendations
  • Proficiency in BigQuery, SQL, Looker Studio, and data visualisation best practices
  • Familiarity with competitive intelligence and social analytics tools such as Tubular Labs, Social Blade, or similar platforms
  • Excellent stakeholder management and communication skills, with the ability to present insights to both technical and non-technical audiences

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