CrawlJobs Logo

Expert, Business Analytics (Generating Demand)

purina.com Logo

Nestlé Purina

Location Icon

Location:
United States , St. Louis

Category Icon

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

141000.00 - 203000.00 USD / Year

Job Description:

Partner with business leaders to translate complex, ambiguous challenges into actionable analytics opportunities. Shape data driven strategies and lead the delivery of high impact solutions by framing problems, designing solution approaches, guiding internal and external technical teams, and ensuring business readiness. Accountable for driving adoption, delivering measurable outcomes, and turning analytics into tangible business value.

Job Responsibility:

  • Act as a trusted advisor to commercial leaders by shaping analytics roadmaps and data driven strategies aligned to business priorities
  • Translate complex business challenges into structured analytics problems with clear hypotheses, success criteria, and value definitions
  • Lead cross functional problem-solving efforts, including scoping, prioritization, and business case development
  • Partner with internal and external technical teams to design analytics solutions, guiding modeling approaches such as forecasting, experimentation, demand drivers, and optimization
  • Serve as the primary translator between business stakeholders and development partners (e.g., internal teams, offshore resources, vendors)
  • Apply statistical, machine learning, and causal inference techniques to explore data, test hypotheses, and inform solution design—prioritizing business clarity over technical complexity
  • Review and provide oversight on technical deliverables to ensure relevance, quality, and feasibility without owning full production builds
  • Synthesize insights into clear, executive ready narratives tied to measurable commercial impact
  • Drive adoption and sustained value by supporting training, integration into workflows, identifying barriers, and coaching analysts and junior data scientists while sharing industry trends and emerging opportunities

Requirements:

  • Bachelor’s degree from an accredited institution and 5+ years of business analytics experience, or an equivalent combination of education and experience (Master’s degree + 3 years OR PhD + 1 year)
  • 1+ year of hands-on experience with Python, R, and Databricks for data exploration, prototyping, and framing analytic solutions
  • 1+ year of experience with experiment design, statistical modeling, causal inference, and machine learning

Nice to have:

  • Experience in CPG, retail, or demand generation analytics
  • Knowledge in cloud analytics environments, Power BI or other visualization tools for insight storytelling
What we offer:
  • performance-based incentives
  • competitive total rewards package
  • 401k with company match
  • healthcare coverage
  • broad range of other benefits

Additional Information:

Job Posted:
March 22, 2026

Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Expert, Business Analytics (Generating Demand)

Global Demand Campaigns Strategist

Atlassian is seeking a Global Demand Campaigns Manager to plan, execute, and opt...
Location
Location
Salary
Salary:
127800.00 - 199750.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience in B2B demand generation
  • Proven experience planning and executing global, multi-channel campaigns
  • Understanding and experience working with high-touch sales and low-touch self-serve motions (emphasis on high-touch sales/Enterprise and Midmarket)
  • Comprehensive understanding of enterprise lead generation standard methodologies and industry trends, and self-serve funnel
  • A passion for metrics. You live for the data and use it to guide your programs and spend
  • Strong analytical skills and experience with marketing analytics tools and dashboards
  • Hands-on experience with marketing automation and CRM platforms (Eloqua, Marketo, HubSpot, Salesforce)
  • Extraordinary program management and communication skills and a consistent track record of working across sales, marketing and technology teams
  • Excellent written and verbal communication skills
  • able to influence cross-functional stakeholders
Job Responsibility
Job Responsibility
  • Manage macro and micro-segmentation to deliver more targeted and relevant messaging to improve engagement and conversion
  • Facilitate campaign success by building solid distribution strategies and execute on operational processes to launch, measure, and adjust campaigns
  • Use data and analytics to segment audiences, personalize experiences, and optimize funnel conversion
  • Develop and execute integrated global campaigns across email, in-product, web personalization, paid media, content syndication, and events
  • Expand distribution through paid channels and external partnerships
  • manage vendor relationships
  • Own awareness, adoption, and retention campaigns and closely partner with fellow demand generation experts and product marketers to ensure proper messaging and execution across multiple channels (paid, organic, owned, web)
  • Support the Product Marketing team with product launches and translate business goals into demand-generation strategies and execution plans
  • Understand Atlassian's products and customer journeys and how to market and engage our key targets and personas successfully
  • Measure, analyze, and report campaign performance and deliver weekly campaign performance briefs to marketing and sales leadership
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
  • Fulltime
Read More
Arrow Right

Field Marketing Manager

We’re looking for a marketing professional with a proven background in B2B marke...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
bazaarvoice.com Logo
Bazaarvoice
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of proven success in building and scaling new logo demand generation, customer acquisition and engagement programs, ideally within fast growing SaaS based technology companies
  • Deep familiarity within the UKI as it relates to B2B demand generation, customer acquisition and retention strategies and tactics
  • High degree of empathy to engage across various teams and individuals at local, regional and global level to enable and catalyse skills to bring to bear on marketing actions driving brand awareness, demand generation and advocacy on behalf of Bazaarvoice
  • Adept at utilising marketing technology to drive effective demand based campaigns and events (tools such as Marketo, 6sense, Sendoso, PathFactory, etc)
  • Comfortable diving into data to produce informed strategic recommendations and insights to inform investment decisions and reporting back on subsequent ROI (high degree of familiarity with tools like Google Analytics, Domo, Salesforce)
  • Working knowledge of paid customer/user acquisition platforms and processes, including ad technology, social media, content syndication, etc across EMEA
  • Enthusiasm and a can-do attitude
  • willing and able to get in the weeds
  • Fluency in English required
Job Responsibility
Job Responsibility
  • Serve as the in-region marketing-based demand generation expert as it relates to acquisition strategies, platforms and partners in key EMEA markets, including any overall or market-specific trends
  • Own the marketing number (MQLs, pipeline and closed won business) as a key part of overall pipeline generation for the business
  • Fully integrate with the regional business VP and their teams to understand where marketing can drive their business goals
  • Understand the market and sales challenges faced within your specific geography, and identify marketing opportunities enabling Bazaarvoice continued progress in the region
  • Contribute as a key regional field marketing expert to drive ROI for local business needs, primarily through targeting growth in our current customer base as well as acquisition of net new logos
  • Provide culturally-informed and target-relevant guidance and recommendations for global teams to design campaigns for you to deliver directly or support into region
  • Work cross-functionally on new market or product launches, including translation/localization, content development, and acquisition, ensuring our online presence outside of English language is fully optimized
  • Fulltime
Read More
Arrow Right

Global Demand Insights Manager

The Global Demand Insights Manager plays a critical role in supporting Amgen’s G...
Location
Location
India , Hyderabad
Salary
Salary:
Not provided
amgen.com Logo
Amgen
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Business, Economics, Data Science, Supply Chain, Engineering, or a related quantitative field
  • 5+ years of experience in demand planning, forecasting, or commercial analytics within the pharmaceutical, biotech, or related industry
  • Proficiency with global demand planning systems (Anaplan, Kinaxis, SAP or equivalent)
  • Demonstrated analytical expertise, including the ability to interpret large data sets and generate meaningful insights
  • Strong communication skills with the ability to translate analytics into business-relevant narratives for cross-functional stakeholders
Job Responsibility
Job Responsibility
  • Lead the generation of analytics and insights on global, regional, and country sales performance and forecasts across multiple levels of aggregation
  • Identify trends, variances, and drivers impacting forecast performance, providing actionable recommendations
  • Translate complex global data into concise insights that inform the consensus forecast, business strategies and market discussions
  • Act as a subject matter expert on Amgen’s global demand planning systems, ensuring data integrity, process consistency, and optimal system utilization
  • Partner with system process owners and IT to enhance system capabilities, analytics automation, and visualization
  • Apply statistical forecasting methods to generate baselines, monitor performance, and assess accuracy across time horizons
  • Run opti/pessi scenario analyses to evaluate potential business risks and opportunities
  • Generate and track KPIs that measure forecast accuracy, bias, and demand performance at global, regional, and country levels
  • Lead and coach a team of demand insight and analytics professionals
  • Partner closely with Global, Regional, and Country Forecasting, Supply Chain, and Commercial teams to align demand insights with business objectives
Read More
Arrow Right
New

HR Data Scientist

As we progress through an HR transformation and the implementation of Workday, w...
Location
Location
United States , Exton
Salary
Salary:
Not provided
bentley.com Logo
Bentley Systems
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of progressive experience in people analytics, workforce intelligence, data science, or a related analytical role, preferably within a global, complex organization
  • Proven track record of translating complex data into actionable business insights and effectively influencing senior leadership
  • Demonstrated experience in delivering predictive analytics models and translating outputs into business decisions
  • Experience with data extraction/wrangling from multiple systems
  • Experience in the technology, engineering software, or professional services industries is strongly preferred
  • Expert-level proficiency in data visualization tools such as Microsoft PowerBI, Workday
  • Strong skills in data manipulation
  • Expertise or significant experience building and deploying predictive models
  • Demonstrated AI literacy
  • ability to evaluate, validate, and govern AI-generated outputs, including generative AI tools, for accuracy, fairness, and business relevance
Job Responsibility
Job Responsibility
  • Partner with HR leaders to focus the team on the highest value questions and translate business challenges into problems and hypotheses
  • Provide high-level executive briefings, offering strategic recommendations that influence talent strategy, workforce planning, and organizational design
  • Integrate insights across the HR team to provide a single, coherent view of the workforce ecosystem
  • Develop and deploy predictive models to address critical business questions such as turnover forecasting, skills gap analysis, workforce demand planning, and high-performer identification
  • Apply advanced analytics and AI-powered tools to uncover trends, predict future outcomes, and provide data-driven recommendations
  • Research and identify benchmarking, best practices, and market trends
  • Ensure regular, accurate, and timely delivery of workforce analytics and reports to HRBPs, Finance, and business stakeholders
  • Provide clear trend analysis and forward-looking insights that enable stakeholders to better interpret data, identify risks and opportunities, and take informed actions
  • Tailor outputs to audience needs, ensuring relevance, clarity, and impact in decision-making
  • Establish enterprise standards ensuring reporting and dashboards consistently surface insights tied to priority business outcomes
What we offer
What we offer
  • A great Team and culture
  • An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction
  • An attractive salary and benefits package
  • A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups
  • A company committed to making a real difference by advancing the world's infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world
  • Fulltime
Read More
Arrow Right

Global Marketing Automation Architect

The Global Marketing Automation Architect is responsible for designing, governin...
Location
Location
Poland , Kraków
Salary
Salary:
Not provided
content.perkinelmer.com Logo
PerkinElmer
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in marketing, business, communications, life sciences, or a related discipline
  • 7+ years of experience in B2B marketing automation, demand generation operations, or marketing technology architecture
  • Expert-level experience with HubSpot marketing automation, including workflow architecture, lifecycle management, segmentation, lead scoring frameworks, and advanced campaign reporting
  • Demonstrated experience with integrations between marketing automation platforms and CRM systems, particularly Salesforce
  • Strong understanding of marketing data architecture, campaign attribution models, and reporting frameworks supporting complex B2B marketing organizations
  • Experience designing scalable campaign governance frameworks across global or multi-business-unit organizations
  • Proven ability to translate marketing strategy into automation infrastructure that supports multi-channel digital campaigns and revenue-focused marketing programs
  • Strong project management capabilities and experience coordinating cross-functional marketing, digital, and CRM teams
  • Excellent analytical and communication skills with the ability to translate marketing data into actionable insights for marketing leadership and sales stakeholders
  • A strategic mindset combined with strong technical execution capabilities, enabling both architectural planning and hands-on platform configuration
Job Responsibility
Job Responsibility
  • Design and maintain the global marketing automation architecture within HubSpot, ensuring the platform supports scalable demand generation programs, complex customer journeys, and seamless integration with Salesforce CRM and other digital platforms
  • Develop and govern standardized campaign frameworks, lifecycle models, lead management processes, and automation best practices used by global marketing teams
  • Utilize existing integrations between HubSpot and Salesforce to ensure reliable synchronization of leads, contacts, campaign membership, engagement data, and lifecycle progression across both systems
  • Enforce global campaign governance standards, including campaign naming conventions, tagging frameworks, UTM structures, and attribution models to ensure consistent and reliable reporting across marketing and sales organizations
  • Design advanced audience segmentation strategies using behavioral, firmographic, lifecycle, and engagement data to enable highly targeted digital marketing programs
  • Build and oversee complex automation workflows that guide prospects through the marketing and sales funnel—from anonymous engagement through marketing qualified leads and sales qualified opportunities—while ensuring proper routing and visibility within Salesforce
  • Support and optimize the global lead scoring architecture, ensuring scoring models reflect engagement signals and qualification criteria aligned with sales teams and regional business strategies
  • Partner with digital marketing channel owners (web, paid media, events, social, content, and email) to integrate engagement signals and campaign data into unified contact profiles within HubSpot
  • Support reporting frameworks that provide visibility into campaign performance, funnel progression, pipeline influence, and revenue attribution across integrated marketing channels
  • Provide strategic reporting and insights to marketing leadership, enabling data-driven decisions regarding campaign performance, marketing investment, and demand generation strategy
What we offer
What we offer
  • Private healthcare including dental care
  • Life and long-term disability insurance
  • MyBenefit Cafeteria system
  • Multisport Card
  • Social Fund Subsidies
  • Home Office allowance
  • Tuition reimbursement
  • Referral awards
  • Internal career development opportunities in multiple business areas
  • Day off to celebrate your birthday, and up to 3 additional days of vacation by length of service in the company
Read More
Arrow Right

Global Marketing Automation Architect

The Global Marketing Automation Architect is responsible for designing, governin...
Location
Location
United Kingdom , High Wycombe
Salary
Salary:
Not provided
content.perkinelmer.com Logo
PerkinElmer
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in marketing, business, communications, life sciences, or a related discipline
  • 7+ years of experience in B2B marketing automation, demand generation operations, or marketing technology architecture
  • Expert-level experience with HubSpot marketing automation, including workflow architecture, lifecycle management, segmentation, lead scoring frameworks, and advanced campaign reporting
  • Demonstrated experience with integrations between marketing automation platforms and CRM systems, particularly Salesforce
  • Strong understanding of marketing data architecture, campaign attribution models, and reporting frameworks supporting complex B2B marketing organizations
  • Experience designing scalable campaign governance frameworks across global or multi-business-unit organizations
  • Proven ability to translate marketing strategy into automation infrastructure that supports multi-channel digital campaigns and revenue-focused marketing programs
  • Strong project management capabilities and experience coordinating cross-functional marketing, digital, and CRM teams
  • Excellent analytical and communication skills with the ability to translate marketing data into actionable insights for marketing leadership and sales stakeholders
  • A strategic mindset combined with strong technical execution capabilities, enabling both architectural planning and hands-on platform configuration
Job Responsibility
Job Responsibility
  • Design and maintain the global marketing automation architecture within HubSpot, ensuring the platform supports scalable demand generation programs, complex customer journeys, and seamless integration with Salesforce CRM and other digital platforms
  • Develop and govern standardized campaign frameworks, lifecycle models, lead management processes, and automation best practices used by global marketing teams
  • Utilize exisiting integrations between HubSpot and Salesforce to ensure reliable synchronization of leads, contacts, campaign membership, engagement data, and lifecycle progression across both systems
  • Enforce global campaign governance standards, including campaign naming conventions, tagging frameworks, UTM structures, and attribution models to ensure consistent and reliable reporting across marketing and sales organizations
  • Design advanced audience segmentation strategies using behavioral, firmographic, lifecycle, and engagement data to enable highly targeted digital marketing programs
  • Build and oversee complex automation workflows that guide prospects through the marketing and sales funnel—from anonymous engagement through marketing qualified leads and sales qualified opportunities—while ensuring proper routing and visibility within Salesforce
  • Support and optimize the global lead scoring architecture, ensuring scoring models reflect engagement signals and qualification criteria aligned with sales teams and regional business strategies
  • Partner with digital marketing channel owners (web, paid media, events, social, content, and email) to integrate engagement signals and campaign data into unified contact profiles within HubSpot
  • Support reporting frameworks that provide visibility into campaign performance, funnel progression, pipeline influence, and revenue attribution across integrated marketing channels
  • Provide strategic reporting and insights to marketing leadership, enabling data-driven decisions regarding campaign performance, marketing investment, and demand generation strategy
Read More
Arrow Right

Director of Hotel Intelligence

The Director of Hotel Intelligence is a key role focused on driving business gro...
Location
Location
Thailand
Salary
Salary:
Not provided
duettocloud.com Logo
Duetto
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of relevant experience in a proactive, customer facing role
  • Knowledge of the hotel industry, including operational best practices and market trends
  • Exceptional presentation and public speaking skills, with a track record of effectively negotiating with key stakeholders
  • Willingness to travel as the role demands, including international trips
Job Responsibility
Job Responsibility
  • Drive Revenue Growth: Play a key role in increasing the company's bottom line by developing relationships with key partners to boost data contributions and product sales
  • Lead Sales Initiatives: Develop and deliver sales presentations and demonstrations to potential customers to meet or exceed sales targets
  • Manage Client Relationships: Proactively generate new leads and maintain detailed records of client negotiations and interactions within the company’s CRM system
  • Act as Subject Matter Expert: Create, maintain, and deliver key knowledge and learning content to support internal teams and external partners
  • Represent the Company: Act as a brand ambassador by attending and presenting at industry conferences and networking events
  • Support Marketing and Promotion: Assist with the delivery of the company’s marketing messages across various channels, including newsletters, social media, and industry events
What we offer
What we offer
  • Innovative Environment: Be part of a company that is revolutionizing the hospitality industry with cutting-edge technology solutions
  • Global Impact: Work with a diverse team serving clients across the globe, influencing how hotels and event spaces optimize their revenue
  • Professional Growth: Opportunities for continuous learning and career advancement in a fast-growing company
  • Flexible Work: Enjoy the benefits of a remote role with the flexibility to work from Thailand
Read More
Arrow Right

Director, China Analytics

The Global Commercial Analytics (GCA) team within the Chief Marketing Office (CM...
Location
Location
China , Beijing; Shanghai
Salary
Salary:
Not provided
pfizer.de Logo
Pfizer
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Knowledge of the obesity or weight management market in China, including relevant data sources required to understand and generate insights about the market
  • Demonstrated experience across most GCA capabilities including data analytics, primary and secondary market research, data reporting & visualization, and forecasting/modeling
  • specific experience in Dataiku/DSS and Tableau are highly desired
  • Familiarity with artificial intelligence/machine learning (AI/ML) and data science approaches
  • Proven track record of being an indispensable thought partner to senior brand leaders and influencing without authority
  • Fluent in English (written and spoken)
  • Strong MS Excel and PowerPoint skills
  • Familiarity with pharmaceutical data and visualization tools is desirable
  • Known subject matter expert for quantitative and qualitative market research methodologies
  • Extensive experience in the design and management of secondary data analytics
Job Responsibility
Job Responsibility
  • Lead Market Analytics for Metabolism BU
  • Act as a strategic partner to China Metabolism BU team to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics, and investment decisions
  • Develop and lead innovative ways for the Obesity or Weight Management business to track, analyze, and measure market dynamics with a focus on accuracy, insights, and identification of opportunities
  • Lead the identification of information needs, design of market research and data analytics plans, and the overall management of the research process
  • Connect market research and secondary data analytics, including advanced analytics, together to tell a compelling and persuasive story that delivers clear and actionable recommendations
  • Lead customer/omni-channel analysis and consultation to proactively provide deep insights, including segmentation and targeting strategy, customer journey development, CI, data mining, workshopping insights into actions
  • Collaborate closely with marketing and Customer Experience teams in this context and lead forums to analyze and discuss results with country leadership
  • Drive strategic thinking and serve as a market analytics leader to the China commercial teams by answering key business questions to define commercial strategies and tactics and drive investment decisions
  • Lead and explore new analytics capabilities, including AI, or GCA offerings for better solutions or to better support business decisions
  • Forecasting/Operating Plan Support
  • Fulltime
Read More
Arrow Right