This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
The Executive Director will report to the AVP of Caremark Marketing and lead a team of marketing strategists. In this key leadership role, you will shape and execute audience-driven product and experience marketing strategies for the CVS Caremark Pharmacy Benefit Management (PBM) business, delivering measurable results that advance organizational goals. You will define strategies that balance short-term objectives with long-term growth, leveraging expertise across digital, sales, and emerging channels. Using customer experience insights, you'll transform data into actionable marketing plans that resonate with diverse audiences.
Job Responsibility:
Lead and inspire a team of marketing strategists, setting clear expectations, fostering professional growth, and promoting diverse perspectives to build a high-performing team
Prioritize product needs and allocate resources for maximum strategic impact, while strengthening cross-functional partnerships
Create a flexible 1–2-year roadmap that evolves with market shifts and business needs, allowing for timely adjustments and strategic pivots
Drive marketing plan development to increase awareness and adoption of PBM products across B2C and B2B audiences, including payors and members
Align marketing initiatives with business priorities and brand strategy, championing a digital-first approach through innovative positioning, compelling narratives, and optimized channel mix
Monitor market trends and anticipate opportunities and risks to enhance performance and exceed organizational goals
Oversee measurement and optimization of marketing programs, using insights to improve campaign effectiveness and secure resources during annual planning
Requirements:
15+ years of experience in B2B/B2C marketing
Demonstrated success as a strong leader with a track record of developing talent and building high-performing teams
Prior PBM/healthcare experience (or other complex, regulated industry) strongly preferred
Knowledge of payors/PBM industry, competitive landscape, and market challenges
Knowledge of how to leverage product portfolios, channels, and go-to-market approaches to achieve business results
Self-starter with a strong work ethic and ability to thrive in a dynamic, collaborative environment
Superior relationship management and communication skills
Skilled in inspiring, collaborating with, and influencing business partners
Ability to navigate and succeed in a highly matrixed organization
Ability to meet deadlines and maintain confidentiality
Excellent time management, planning, and organizational skills
Ability to multi-task in a fast-paced environment and manage multiple priorities
Excellent written and verbal communication skills, including sharing ideas and information across diverse audiences and creating compelling presentations
Strong performance accountability, both in terms of following through on commitments and deadlines
Strategic and analytical thinker, with superior problem-solving skills and the ability to investigate the details while keeping in mind the strategy in place
Solid quantitative skills coupled with broad business acumen
Development of segmentation and marketing strategies based on insights and data
Nice to have:
Knowledge of digital tools, marketing technology, and tactics
Experience in advertising, digital solutions delivery, and/or emerging media
What we offer:
Affordable medical plan options
401(k) plan with matching company contributions
Employee stock purchase plan
No-cost wellness screenings
Tobacco cessation and weight management programs
Confidential counseling and financial coaching
Paid time off
Flexible work schedules
Family leave
Dependent care resources
Colleague assistance programs
Tuition assistance
Retiree medical access
CVS Health bonus, commission or short-term incentive program
Welcome to CrawlJobs.com – Your Global Job Discovery Platform
At CrawlJobs.com, we simplify finding your next career opportunity by bringing job listings directly to you from all corners of the web. Using cutting-edge AI and web-crawling technologies, we gather and curate job offers from various sources across the globe, ensuring you have access to the most up-to-date job listings in one place.
We use cookies to enhance your experience, analyze traffic, and serve personalized content. By clicking “Accept”, you agree to the use of cookies.