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Events Marketing Manager

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Robert Half

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Location:
United States , Atlanta

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are seeking a strategic, metrics-driven Events Marketing Manager to lead the execution of high-impact brand experiences for a leading enterprise technology organization. In this role, you will be responsible for designing and executing events that engage customers, prospects, and partners while driving significant pipeline growth and brand awareness. The ideal candidate has a passion for creating exceptional event journeys—from immersive tradeshows to complex multi-day conferences—and thrives in a fast-paced environment where cross-functional collaboration and innovation are key.

Job Responsibility:

  • Drive the planning and execution of large-scale events, including annual Sales Kickoffs (SKO) and flagship customer conferences
  • Lead the company’s presence at Tier 1 industry events, overseeing project management, internal enablement, onsite execution, and post-event reporting
  • Support the planning of community engagement initiatives, including User Groups and Thought Leadership events, as well as roadshow activations
  • Partner with internal Field Marketing, Sales, and Customer Success teams to ensure successful event presence
  • Manage budget allocations and collaborate with leadership on event goals and metrics
  • Develop creative onsite and virtual experiences that engage attendees and reinforce the brand identity
  • Utilize tools such as Salesforce and PowerBI to measure event ROI and provide actionable insights to stakeholders

Requirements:

  • 8–10 years of B2B event management experience, with a heavy focus on large-scale conferences and third-party tradeshows
  • Specific in-house experience at an enterprise technology company
  • Proven success managing Tier 1 industry event presences
  • Hands-on experience with internal sales events (SKOs), including content and catalog management
  • Strong background in Marketing Strategy and managing sponsored event programs
  • Expertise in using Salesforce and other marketing tools to track and report on performance
  • A team player with strong initiative and the ability to solve problems in high-pressure environments
  • Highly organized with the ability to manage multiple complex projects simultaneously
  • Experienced in vendor negotiation, logistics coordination, and strict budget management
  • Comfortable working in a lean environment with tight deadlines and willing to work non-standard hours as needed
  • Able and willing to travel both domestically and internationally
What we offer:
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan
  • free online training

Additional Information:

Job Posted:
January 06, 2026

Work Type:
Remote work
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