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Pop Mart is seeking a Producer to plan, manage, and execute a dynamic mix of retail pop-up activations, experiential brand events, festival partnerships, conventions, and more across the United States. Reporting to the Senior Events Producer, this role will drive Pop Mart’s presence in the cultural and retail landscape, producing bold, immersive experiences that excite our fans, attract new audiences, and build brand love.
Job Responsibility:
Produce and lead event management and production from initial brief through final execution and wrap-up across a range of retail and experiential channels, pop-ups, conventions, exhibitions, activations, festival experiences, and more
Oversee multiple event projects simultaneously, managing end-to-end production timelines, RFPs, deliverables, vendor estimates, budgets, contracts, production schedules, workback plans, payments, post-event recaps and reporting to align internal stakeholders and external partners
Coordinate cross-functional resources to deliver seamless execution across marketing, brand, creative, retail, merchandising, operations, and PR, as well as external agencies and vendors
Build and oversee event budgets, monitor expenditures, identify cost efficiencies, and ensure projects remain within financial parameters
Source, brief, and manage vendors, agencies, and fabricators to deliver best-in-class creative and production outcomes
Have an understanding of permitting processes, business licenses, CAD and architectural plans, electrical plans, fabrications, and builds
Collaborate with internal creative, design, and teams to translate brand narratives into immersive physical experiences
Serve as the on-site producer for assigned events and activations, overseeing load-in, event management, logistical partners, guest experience, on-site troubleshooting and more to ensure smooth execution and exceptional brand presentation
Collect key performance data and feedback to evaluate success against defined KPIs (attendance, engagement, sales, ROI/ROX - Return on Experience)
Support post-event recaps with visual documentation, metrics, and actionable recommendations for future improvement
Stay informed on cultural trends, fandom communities, and experiential marketing innovations
Requirements:
Minimum of 5-7 years of experience in event production, live production, brand activations, or experiential marketing within entertainment
Excellent organizational, communication, and project management skills with meticulous attention to detail
Strong cross-functional collaboration skills, with the ability to communicate well across diverse stakeholders
Problem-solving mindset with the ability to adapt quickly under pressure and constantly changing environments
Proficiency in Microsoft Office (Word, Excel, PowerPoint) and Google Workspace (Docs, Sheets, Slides)
Flexibility to travel and work evenings/weekends as required by demanding event schedules
Must be at least 18 years of age and legally authorized to work in the United States
Must be able to remain in a stationary position (e.g., seated or at a desk) for extended periods while operating a computer or other office equipment
Must be able to occasionally lift or move items weighing up to 25 pounds
Nice to have:
Both brand and agency experience are preferred
Knowledge of project-management tools (e.g., Asana, Trello), and communication platforms such as Slack and Discord is a plus
What we offer:
Market-competitive packages: we provide 401k, health insurance, PTO leave, paid sick leave, and family leave, etc.
Opportunities to learn and lead: we provide on-the-job training to ensure employees are equipped with the most up-to-date skill sets and knowledge
Career development: we work with you to advance your career through short-term assignments, and new experiences, etc.