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The Sr. Sales Manager, Venues leads the sales process for assigned groups and directs staff to effectively guide customers through their event experiences. Identifies solutions that meet customer goals and objectives, and utilizes all available tools to ensure maximum event and revenue capture from assigned customer base. Cultivates and maintains relationships with key hotel personnel to enhance the overall business relationship with hotel. Serves as a resource for large, high-end event production in venue location/region and supports team as needed with guidance and training. Leads and supports Company initiatives, business strategies and Core Values. This position supervises the Sales Manager and reports to the Sales Director or Director, Event Technology.
Job Responsibility:
Lead the sales process for assigned groups and direct staff to effectively guide customers through their event experiences
Identify solutions that meet customer goals and objectives
Utilize all available tools to ensure maximum event and revenue capture from assigned customer base
Cultivate and maintain relationships with key hotel personnel
Serve as a resource for large, high-end event production in venue location/region
Support team as needed with guidance and training
Lead and support Company initiatives, business strategies and Core Values
Supervise the Sales Manager
Drive Results by soliciting and securing business through a proactive, consultative sales approach
Maximize revenue opportunity for assigned customers by creating effective strategies for per-event revenue growth
Create high-end, large event, advanced technology solutions
Prepare and deliver compelling presentations
Effectively collaborate with vendors and other departments/divisions
Attend site visits, pre-conference planning meetings, and appropriate venue meetings
Understand event cost structure and incorporate into solution designs
Deliver World-Class Service by cultivating and maintaining relationships
Thoroughly research and understand customer history
Lead sales meetings, deliver group presentations, and facilitate budgeting and forecasting discussions with hotel partners
Address customer complaints and concerns
Ensure all customer information is up to date and accurate in the Customer Relationship Management system (CRM)
Actively refer and guide customers through the Encore network
Maintain a healthy pipeline
Ensure all known opportunities are in CRM and completely accurate
Support the sales forecasting efforts
Assist Director in setting sales quotas and assigning leads
Learn and adopt all SOPs
Maintain knowledge of new product/service offerings and emerging technology
Support sales team members with pipeline management
Provide direct leadership and guidance to Sales Team members
Train, mentor and coach sales team members
Partner with Sales Team members to provide support and guidance on large complex events
Promote a culture of high performance, accountability and continuous improvement
Participate in regional or national committees as requested
Facilitate training at location or within home region
Requirements:
BS/BA or 3+ years of Encore or equivalent experience required
Minimum 2+ years of sales experience required
Prior sales experience in audiovisual, technology or hospitality experience preferred
Knowledge of sales process required
Ability to read and decipher financial reports and records
Technical aptitude, computer proficiency and CRM knowledge required
Prefer CAD and Oracle knowledge
Superior communication and presentation skills
Nice to have:
Prior sales experience in audiovisual, technology or hospitality