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Event Reporting/Metrics Program Manager

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Hewlett Packard Enterprise

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Location:
Mexico, Guadalajara

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Senior-level, data-driven Scanning, lead flow and reporting/metrics program manager to join Corporate Global Events team. This strategic role is designed for a professional with a proven ability to manage performance measurement and analytics across multiple large-scale, high-impact events. Leveraging an agile project management mindset and Six Sigma statistical methodologies, this leader will drive continuous improvement in scanning, lead flow optimization, and event ROI analysis.

Job Responsibility:

  • Design, manage, and deliver standardized and custom post-event reports for company-owned and third-party events
  • Analyze attendee data, engagement metrics, lead performance, and pipeline impact across the event portfolio
  • Synthesize insights and provide recommendations to inform event strategy, content, and audience engagement
  • Partner with Marketing Ops, Sales Ops, and Demand Gen to define lead capture processes and best practices across event types
  • Support the implementation of lead qualification frameworks and ensure systems are set up to track leads throughout the funnel
  • Advise on technology solutions and integrations for lead capture
  • Serve as the central liaison between the Global Events team and stakeholders across Sales, Marketing, and Data teams
  • Collaborate with event owners and program leads to determine KPIs for each event and align measurement strategy accordingly
  • Partner with internal analytics and tech teams to troubleshoot data discrepancies and improve data governance
  • Contribute to the development and documentation of event reporting frameworks, scorecards, and templates
  • Ensure reporting processes are scalable, repeatable, and aligned to overall governance standards
  • Advocate for data quality and consistency across event programs and marketing systems
  • Support onsite data collection efforts
  • Provide post-event debriefs and contribute to executive-level summaries and presentations

Requirements:

  • 5–7 years of experience in event marketing, marketing operations, or business analytics
  • Proficiency with tools such as Salesforce, Marketo, Tableau, Excel, Power BI, Access and event platforms like Cvent, Stova or RainFocus
  • Strong analytical mindset with the ability to interpret complex data and communicate insights clearly
  • Proven experience building stakeholder alignment and driving process improvements
  • Excellent project management, communication, and problem-solving skills
  • Comfortable working in a hybrid environment with global teams and timelines
  • Willingness and ability to travel up to 30-40%
  • Certifications in Six Sigma and Agile Project Management

Nice to have:

  • Experience supporting executive- and field-facing events across enterprise audiences
  • Familiarity with data privacy and compliance standards related to lead capture (GDPR, CCPA)
  • Experience with data visualization platforms and storytelling with data
What we offer:
  • Health & Wellbeing benefits
  • Personal & Professional Development programs
  • Unconditional Inclusion environment
  • Comprehensive suite of benefits that supports physical, financial and emotional wellbeing

Additional Information:

Job Posted:
September 14, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:
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