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We are looking for a strategic and hands on Event Marketing Manager to define and drive our event strategy in Japan. In this role, you will be the owner of the local event calendar, balancing high impact proprietary events with key industry trade shows. You will work at the intersection of creativity and data, building experiences that not only delight our merchants but also drive tangible commercial results.
Job Responsibility:
Build the comprehensive local event strategy and annual calendar
Own the full lifecycle of event marketing programs
Conceptualize and execute Adyen-owned events
Manage our presence at third party industry trade shows and sponsorships
Coordinate high value experiences for Japanese delegations attending Adyen-sponsored global events
Manage the event budget with precision
Rigorously evaluate event ROI using Salesforce and Marketo
Collaborate with Digital, PR, Content, and Design teams
Manage relationships with internal stakeholders and external partners
Travel domestically and internationally (up to 20%) to manage on-site event experiences
Requirements:
5+ years of event marketing experience, preferably within the B2B technology or Fintech space
Proven track record in executive engagement, comfortable creating high-end experiences for C-level audiences
Proactive project manager capable of handling multiple complex work streams and coordinating cross departmental contributors
Proficiency in Salesforce and Marketo (or similar automation tools) is highly preferred
Passionate about utilizing the latest event technologies and creative concepts
Native level Japanese and Business level English are required
Thrive in fast-paced, multi-cultural environments and enjoy working with international teams
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