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Conversations and communities are moving to Bluesky, and we need someone to accelerate that shift. As Entertainment Partnerships Manager, you'll be the connective tissue between Bluesky and the outside world: building relationships with online communities to make sure they don't just show up on Bluesky but thrive here. You should be equally comfortable working with high-profile influencers as you are with grassroots fandoms, or sitting with our product engineers to shape how entertainment conversations work on the platform. You'll work closely with the partnerships lead and cross-functionally with growth and product teams to turn Bluesky into the place for real-time connection. You'll also be the conduit between entertainment partners and the Bluesky team. This role demands taste—the ability to spot when a pain point reveals a platform-wide gap, when a feature request from one partner could transform how we serve all entertainment communities, and how to translate partner conversations into crisp product and growth priorities.
Job Responsibility:
Develop and manage relationships with key stakeholders in the entertainment-social space
Grow our communities through programmatic activations during live events
Own planning and execution for how Bluesky engages with major sporting events, across IRL and digital campaigns
Collaborate cross-functionally. Work with product, marketing, and comms teams to translate partner insights into actionable recommendations. Advocate for community needs internally
Track and report on performance. Define success metrics for partnerships, track your inputs and outputs, and report clearly on what's working. Your data will inform our priorities and resource allocation
Leverage data to develop an engagement strategy that identifies opportunities to strengthen how we serve our community of creators
Requirements:
5+ years of experience in content partnerships, creator/talent management, or business development roles
Have deep knowledge of the social content ecosystem
Have worked in high-velocity startup environments where you ship fast and iterate often
Are fluent in social — you don't just manage partnerships, you get the internet
Have a track record of leading campaigns that moved the needle on awareness, sentiment, and/or growth
Can operate autonomously, move fast, and deliver results in ambiguous or rapidly evolving spaces
Nice to have:
Are already familiar with Bluesky, AT Protocol, or the decentralized social landscape
Have experience with the commercial aspects of the content industry
Have worked directly in entertainment media, at a rights holders, or at an agency
Can show us a portfolio of partnerships campaigns you've previously worked on