This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Join the Global Marketing team at a leading Financial & Media Company as a Brand Strategist. This role will act as a senior strategist responsible for translating brand positioning into cohesive, global marketing frameworks across financial solutions. While this role intersects with go-to-market planning, the primary focus is on enterprise brand strategy, narrative development, and marketing system design. The ideal candidate is a systems thinker with deep brand strategy experience who can connect narrative, audience, and campaign architecture into a unified, scalable approach. This is a full-time contract role (maternity leave coverage) with potential for extension. Pay Rate is $70/hour.
Job Responsibility:
Define and evolve the enterprise brand narrative, ensuring alignment with commercial priorities and global marketing initiatives
Translate brand positioning into clear, scalable marketing frameworks that guide campaign development and execution across regions and teams
Develop and maintain a cohesive narrative ecosystem across financial solutions, ensuring consistency in messaging and storytelling
Establish campaign architecture and messaging hierarchies that align brand, audience strategy, and business objectives
Ensure product-level campaigns ladder into a unified enterprise narrative that builds long-term brand equity
Bring a brand-first perspective to marketing planning, shaping sequencing, prioritization, and audience alignment
Partner cross-functionally with Marketing, Creative, Digital, Product Marketing, and Business teams to ensure alignment across all initiatives
Lead strategic initiatives from insight development through execution and performance measurement
Advise senior leadership on marketing strategy, investment prioritization, and opportunities to improve efficiency and impact
Help modernize marketing frameworks, taxonomy, and operating models to support global scale and consistency
Requirements:
Experience in brand strategy, integrated marketing strategy, or enterprise marketing leadership roles
Strong background in brand strategy with the ability to translate narrative into scalable marketing systems
Experience working across complex, matrixed global organizations with multiple stakeholders
Proven ability to connect audience strategy, messaging, and campaign frameworks into a cohesive ecosystem
Experience developing large-scale, integrated marketing initiatives tied to business and commercial outcomes
Strong executive presence with the ability to present strategic frameworks to senior leadership
Excellent communication, collaboration, and stakeholder management skills
Nice to have:
Experience within financial services, fintech, media, or technology sectors
Background spanning both agency and in-house environments
Experience leading enterprise-level brand transformations or narrative development initiatives
Experience aligning brand strategy directly with revenue or commercial priorities
Familiarity with global marketing operations and modernizing legacy marketing frameworks