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The Engagement & Response Specialist will serve as the voice of the brand across digital channels, ensuring positive customer experiences, swift issue resolution, and valuable feedback collection, fostering loyalty. This role involves managing online reviews, customer feedback, engaging with customers on various platforms, tracking engagement metrics, and collaborating with other teams to improve overall customer experience.
Job Responsibility:
Professionally represent the Rocky portfolio online
Monitor, manage and analyze feedback trends to identify opportunities for improvement
Provide cross functional coordination with the brand marketing managers and internal ecommerce team members to respond to consumer reviews
Provide recommendations for website and customer experience improvements, traditional and digital, based on customer insights
Support senior management in various projects or initiatives as needed
Manage Bazaarvoice account to respond and handle daily customer reviews and questions
Manage and respond to Google reviews
Manage and respond to Better Business Bureau complaints and reviews
Troubleshoot and resolve online customer issues via customer service team and other internal teams as needed
Collaborate with Ecommerce team and explore opportunities to increase online sales through marketing initiatives
Collaborate with product team to provide timely insights into product feedback or issues discovered in customer reviews
Offer feedback to E-commerce department regarding consumer's experience while interacting with websites including suggestions for improvements based on this feedback
Help to troubleshoot, understand, and fully document any web issues before getting it to the correct technical resource for resolution
Answer inbound and place outbound calls - professionally and promptly
Ascertain customer problems or reasons for calling, chatting, emailing, or mailing
provide appropriate solutions and alternatives to ensure resolution
Assist with placement of orders, refunds or exchanges and the cancellation of orders
Requirements:
Associate's degree (A. A.) or equivalent from two-year College or technical school
or two (2) to four (4) years related experience and/or training
or equivalent combination of education and experience
One (1) to two (2) years of call center experience
Intermediate level of experience in Microsoft Applications including Excel, Word, PowerPoint, Outlook, and Explorer
Analytical ability with experience in data collection and analysis tools
Strong communication skills
demonstrate exceptional relationship building skills
Proficient written and verbal communication skills
Strong customer centric focus and ability to translate customer needs into deliverables
Demonstrated ability to be a self-starter with initiative and the ability to multi-task
Ability to work independently as well as in a team environment
Must possess problem solving and multi-tasking skills, attention to detail, organizational skills and effective time management