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We are looking for an Engagement Producer to join us at the Daily Express. Managing our day-to-day presence across social platforms like Facebook, TikTok, Threads, and WhatsApp, you'll turn high-level strategy into slick execution that grows our audience and creates meaningful engagement. You are a social native who knows exactly how to stop the scroll - whether you are creating high-impact content for Facebook, curating compelling newsletters or finding fresh off-platform routes to make our journalism fly.
Job Responsibility:
Manage and scale presence across major platforms including Facebook, TikTok, Threads, Instagram, and WhatsApp
Employ platform-specific tactics and tailor content for every channel
Ensure storytelling remains dynamic and fresh while driving meaningful reach and building long-term audience habits
Design and deliver engagement initiatives that transform passive readers into active, native participants
Craft high-impact newsletters designed to compel readers to engage deeply with content and brand
Continuously refine headlines, imagery, and posting schedules to maximize impact of every piece of content
Work closely within broader editorial team, providing agile cover for Audience Editors
Ensure consistent, high-quality output across the board
Requirements:
Seasoned social media expert with demonstrated ability to grow engagement across platforms
Particular specialty in Facebook
Natural digital storyteller with instinctive grasp of what makes a story resonate online
Fluent in digital publishing and highly confident navigating a CMS
Clear communicator and proactive team player who thrives in fast-paced environments
Agile and ready to adapt to new opportunities or breaking news cycles
What we offer:
25 days' holiday plus bank holidays
Extra day's holiday after 3, 5, and 10 years
Scheme to buy extra holiday
Extra day's paid leave each year to volunteer
Big moment day - extra days paid leave for personal milestones
Bonus scheme
Company pension contributions matched up to 6%
Healthcare cash plan
Car lease scheme
Wellbeing support including 24/7 assistance programme
Discounts including 15% off Reach's online marketplace Yimbly
Interest-free loans for season tickets and technology