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Email Marketing Specialist

United States, Atlanta · Job Posted February 14, 2026
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Job Description

We are seeking a skilled and efficient Email Specialist to drive high-volume B2B digital marketing campaigns across email, SMS, and omni-channel platforms. In this role, you will be the engine behind our transactional and promotional campaigns, directly supporting customer engagement, product adoption, and sales growth. Collaborating closely with the Digital Marketing & Operations team, you will plan, develop, and launch a fast-paced schedule of campaigns that reach a global professional audience.

Job Responsibility

  • Build, test, and deploy complex lifecycle campaigns
  • Optimize every send for delivery, mobile responsiveness, accessibility, and consistent platform rendering
  • Define critical campaign parameters, including audience segmentation, suppression logic, send frequency, and deployment schedules
  • Oversee the end-to-end setup, template creation, and integration processes within Salesforce Marketing Cloud (SFMC)
  • Conduct rigorous end-to-end QA checks to ensure outbound accuracy
  • Maintain list health, domain authentication, and strict adherence to global compliance standards
  • Monitor emerging email tools and best practices using resources like Litmus or Email on Acid

Requirements

  • Proven experience managing high-volume email marketing campaigns
  • Salesforce Marketing Cloud (SFMC) experience
  • Proficiency with HTML drag-and-drop editors
  • Familiarity with email testing tools
  • Deep understanding of compliance regulations (CAN-SPAM, GDPR)
  • Bachelor’s degree in Business, Communications, Marketing, IT, or a related field
  • A design-focused eye with extreme attention to detail
  • Ability to manage a high-volume workload without sacrificing quality

What we offer

  • Medical, vision, dental, and life and disability insurance
  • Eligibility to enroll in company 401(k) plan
  • Access to top jobs, competitive compensation and benefits
  • Free online training

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